# Vegetarian-Friendly Falafel Burgers Gyroville's Falafel Burger Reinvents a Mediterranean Classic By Katherine Pendrill | Published 2018-02-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/gyroville References: [qsrmagazine](https://www.qsrmagazine.com/news/gyroville-introduces-falafel-burger-and-feta-cheese-fries) & [facebook](https://www.facebook.com/gyroville/photos/a.104864452878798.8368.104853616213215/1698824283482799/?type=3&theater) Sticking to its mission of serving up [Mediterranean dishes](https://www.trendhunter.com/trends/taste-of-the-world-burgers) with a familiar American twist, Gyroville has introduced a tasty new Falafel Burger option. A unique spin on the popular chickpea patties, the new burger is a great option for [vegetarians and non-vegetarians alike](https://www.trendhunter.com/trends/mcveggie). Gyroville's new Falafel Burger is a limited-edition dish from the Florida-based fast-casual franchise. The dish itself consists of the chain's signature [homemade falafel](https://www.trendhunter.com/trends/bagel-ambassador-sandwich), topped with hummus, cheddar cheese, pickles, grilled onions, and diced tomatoes. For an extra Mediterranean twist, the burger is served with a side of Feta Cheese Fries. As Gyroville's founder and CEO Lambros Kokkinelis explains, "We have found that the most successful LTOs are when we take menu items that customers are familiar with and give it the Gyroville Flavor." ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 12% | Activity: 16% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Vegetarian-friendly Fast Food:** There is a growing demand for vegetarian options in the fast-food industry, presenting an opportunity for businesses to innovate and offer creative plant-based alternatives. - **Flavorful Fusion Dishes:** The popularity of dishes that blend different culinary traditions, like Gyroville's Mediterranean- American fusion Falafel Burger, opens up possibilities for creating unique, cross-cultural menu items. - **Customizable Menu Offerings:** The success of limited-time offerings (LTOs) like Gyroville's Falafel Burger demonstrates the potential for customizable menu options that cater to individual tastes and dietary preferences. ### Who This Affects Most - **Fast Food:** Fast food chains can explore and capitalize on the demand for more vegetarian-friendly menu options by introducing innovative plant-based dishes. - **Restaurant:** Restaurants that specialize in fusion cuisine can leverage the trend of blending different culinary traditions to create exciting and unique dishes that appeal to a diverse customer base. - **Casual Dining:** Casual dining establishments can take inspiration from Gyroville's LTO strategy and develop customizable menu offerings that cater to the preferences of their diners. ## Related on Trend Hunter - [Fiery Jalapeño-Infused Falafels](https://www.trendhunter.com/trends/new-spicy-falafel.md) - [Mediterranean-Inspired Lamb Burgers](https://www.trendhunter.com/trends/tazikis-mediterranean-caf.md) - [Vegetarian Mediterranean Wraps](https://www.trendhunter.com/trends/greek-halloumi-wrap.md) - [Greek Cuisine-Inspired Burgers](https://www.trendhunter.com/trends/greektown-sandwiches.md) - [Chickpea Masala Veggie Burgers](https://www.trendhunter.com/trends/chickpea-masala-veggie-burger.md) - [Hybrid Quesadilla Burgers](https://www.trendhunter.com/trends/quesadilla-burger.md) - [Crispy-Fried Zucchini Burgers](https://www.trendhunter.com/trends/zucchini-star.md) - [Textural Veggie-Rich Burger Patties](https://www.trendhunter.com/trends/actual-veggies-burgers.md) - [Spiced Chickpea Burgers](https://www.trendhunter.com/trends/spiced-chickpea-burger.md)