# Mood-Boosting Gym Pop-Ups Samsung's Wellness Gym is "Designed for Life, Not Just Working Out" By Laura McQuarrie | Published 2021-10-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/gym-pop-up References: [foodanddrinktechnology](https://www.foodanddrinktechnology.com/news/39725/oumph-creates-halloween-plant-based-human-meat-burger/)  [Samsung](https://www.trendhunter.com/trends/samsung-and-f45) is introducing a wellness gym pop-up in London with the aid of mental health advocate and broadcaster Katie Piper to provide a destination that's "designed for life, not just working out." Knowing that a high percentage of people find gym experiences intimidating, Samsung created a safe space to eliminate "gym-timidation." The [Galaxy Life Gym](https://www.trendhunter.com/trends/instore-bakery-treats) hosts uplifting, mood-boosting experiences that help people take ownership of health and wellness on their own terms. Equipped with a Samsung [Galaxy Watch4](https://www.trendhunter.com/trends/galaxy-watch4), guests will get to monitor their heart rate and see the calories they've burned. There are four zones that people can move through on-site: the Weight(less) zone, the Joy room, the Groove room and the Burger bar, which offers multi-colored burgers, salads and smoothies. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 52% | Activity: 75% | Freshness: 10% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Wellness Pop-ups:** More brands can create pop-ups that provide safe and uplifting wellness experiences to people who find traditional gyms intimidating. - **Personalized Fitness:** Technology and personal health tracking can be used to provide guests with personalized fitness experiences that cater to their individual preferences. - **Mental Health-focused Fitness:** Fitness experiences that prioritize mental health, including stress-reducing activities and mood-boosting exercises, can appeal to consumers looking for a holistic approach to wellness. ### Who This Affects Most - **Fitness and Wellness:** Gyms and fitness centers can incorporate elements of wellness pop-ups to cater to customers who feel intimidated by traditional gym experiences. - **Hospitality:** Hotels and resorts can create their own wellness pop-ups to offer guests unique, personalized fitness experiences during their stay. - **Consumer Technology:** Consumer tech companies can develop products and services that integrate health tracking and mental health-focused fitness features, like Samsung's Galaxy Watch4. ## Related on Trend Hunter - [Complimentary TV Workout Classes](https://www.trendhunter.com/trends/samsung-and-f45.md) - [Data-Driven Digital Experiences](https://www.trendhunter.com/trends/data-driven-digital-experience.md) - [Hyper-Local Gym Ads](https://www.trendhunter.com/trends/made-for-london-life.md) - [In-Store Mixed-Reality Gyms](https://www.trendhunter.com/trends/worlds-smallest-gym.md) - [Playground-Inspired Tech Retail Experiences](https://www.trendhunter.com/trends/tech-playground.md) - [Mental Wellness-Boosting Workouts](https://www.trendhunter.com/trends/immersive-workout.md) - [Outdoor Fitness Parties](https://www.trendhunter.com/trends/light-up-your-rings.md) - [Symbolic Mental Health Initiatives](https://www.trendhunter.com/trends/weighttraining-equipment.md) - [Holiday Activewear Pop-Ups](https://www.trendhunter.com/trends/gymshark-popup.md)