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# Celebrity Hang-Out Groupon Deals
Gwenyth Paltrow Groupon Bundles Sold Out for $2,000

By Jen Chae | Published 2013-05-17 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/gwenyth-paltrow-groupon
References: [businessinsider](http://www.businessinsider.com/sorry-everyone-the-epic-2000-gwyneth-paltrow-groupon-is-sold-out-2013-5) & [sheknows](http://www.sheknows.com/entertainment/articles/993855/gwyneth-paltrows-groupon-for-2k-nyc-goop-weekend)

On [Groupon](https://www.trendhunter.com/trends/rob-gronkowski), you can either buy spa packages and baking supplies, or just buy the $2,000 Gwenyth Paltrow groupon bundle, which includes a spa treatment and a baking session with the 40-year-old actress. The bundle also covers airfare to New York and car service to meet Gwen -- well worth the money, just like a true Groupon deal.

Sadly, the package sold out almost immediately -- there were only 60 spots available. This private event will happen in June, with Gwyneth Paltrow leading a cooking class and handing out signed versions of her cookbook.

This rare package deal could change the way Groupon and celebrities do business; while Gwenyth is using the high-traffic platform to promote herself and her book, Groupon gets to flaunt the fact that an Oscar-winning actress has agreed to post up an intimate baking session via its services.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 4% | Activity: 5% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### Why This Trend Is Growing

- **Celebrity Groupon Packages:** Celebrities are teaming up with discount sites, creating packages to increase their market reach, and diversify their revenue streams.
- **Exclusive VIP Deals:** Creating exclusive deals like VIP experiences with celebrities or private events for high-income customers encourages spending and promotes brand loyalty.
- **Celebrity Personal Branding:** Celebrities can leverage their brand to not only sell their books or products but to create special experiences with their fans on platforms like Groupon.

### Industries Being Reshaped

- **E-commerce:** Combining celebrity and e-commerce help to drive more traffic to online stores, which can be beneficial for promotional purposes and boosting sales
- **Luxury Travel and Hospitality:** Offering high-end travel experiences like car service and spa packages can attract affluent customers who are willing to spend more money on exclusive experiences.
- **Entertainment Industry:** This unique collaboration between Gwyneth Paltrow and Groupon can open doors for other exclusive events hosted by public figures targeting audiences that may have never been accessible before.

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