# Festive Belgian Chocolate Treats These Guylian Chocolate Products are Headed to UK Retailers By Michael Hemsworth | Published 2024-10-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/guylian-chocolate References: [retailtimes](https://retailtimes.co.uk/discover-festive-delight-in-every-bite-with-guylian-chocolates/) & [guylian](https://www.guylian.com)  These [Guylian](https://www.trendhunter.com/trends/guylian-advent-calendar) chocolate products are headed to retailers in the UK as a lineup of treats perfect for consumers to pick up as part of their [holiday festivities](https://www.trendhunter.com/trends/thorntons-christmas-selection) this year. The products each put 100% Fair Trade cocoa in the spotlight with additional natural ingredients and feature the brand's signature seashell-inspired shapes for consumers to appreciate. Shoppers will be able to pick up the Original selection sharing box perfect for entertaining this season alongside the Deluxe Assortment that has a variety of new and exciting flavors. The Guylian chocolate products are priced from £6.25 to position them as a competitive option for shoppers to pick up. The products also have a gifting-friendly profile thanks to their [elegant packaging](https://www.trendhunter.com/trends/rolys-fudge) that will make the perfect offering for friends, family and colleagues. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 27% | Activity: 35% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Premium Holiday Treats:** Elevated festive chocolate products are capturing consumer interest with luxurious packaging and unique shapes. - **Fair-trade Confectioneries:** Chocolatiers are increasingly emphasizing fair-trade cocoa as a key selling point for ethically-minded consumers. - **Elegant Gift Packaging:** Chocolates with sophisticated and gifting-friendly packaging are now more appealing for holiday shoppers looking for premium gifts. ### Who This Affects Most - **Confectionery:** The chocolate industry is seeing a surge in demand for ethically sourced and premium packaged products. - **Retail:** Retailers are expanding holiday product assortments to include competitively priced, high-quality chocolate items. - **Gourmet Food:** The market for gourmet foods is growing as consumers seek high-end treats with natural ingredients for festive occasions. ## Related on Trend Hunter - [Oceanic Chocolate Advent Calendars](https://www.trendhunter.com/trends/guylian-advent-calendar.md) - [Heart-Shaped Praline Chocolate Gifts](https://www.trendhunter.com/trends/guylian-love-pralin-hearts.md) - [Luxurious Chocolate Offerings](https://www.trendhunter.com/trends/galerie-au-chocolat.md) - [Gifting-Ready Truffle Treats](https://www.trendhunter.com/trends/baileys-chocolate-assorted-truffles.md) - [Specialty Seasonal Chocolate Gifts](https://www.trendhunter.com/trends/hames-chocolates-products.md) - [Holiday-Ready Truffle Chocolates](https://www.trendhunter.com/trends/lily-obriens-truffles.md) - [Handcrafted Candy Gift Products](https://www.trendhunter.com/trends/stockleys-gift-products.md) - [Holiday-Themed Truffle Treats](https://www.trendhunter.com/trends/christmas-truffle-collection.md) - [Holiday Heritage Chocolate Products](https://www.trendhunter.com/trends/thorntons-christmas-selection.md)