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# Blue Light-Blocking Lenses
Gunnar Optiks' Clear Pro Glasses Can Protect the Eyes from Blue Light

By Kanesa D | Published 2024-01-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/gunnar-optiks-1
References: [appleinsider](https://appleinsider.com/articles/24/01/09/gunnars-new-clear-pro-glasses-will-protect-your-eyes-from-blue-light?utm_medium=rss) & [gunnar](https://gunnar.com/?gad_source=1&gclid=CjwKCAiA-vOsBhAAEiwAIWR0TZJ9vlPBq1srQKPYXWbrEq8ZC0TQh7fL_ECfCLj0q3CO_UuTb29UbxoCJWMQAvD_BwE&gclsrc=aw.ds)

![Blue Light-Blocking Lenses](https://cdn.trendhunterstatic.com/thumbs/522/gunnar-optiks-1.jpeg)

[Gunnar Optiks](https://www.trendhunter.com/trends/gunnar-optiks-emery) introduces cutting-edge innovations at CES 2024, featuring the standout Mineral Glass lens available in Amber and Clear. Renowned for its optical purity and scratch resistance, this lens material, used in camera lenses and telescopes, promises unparalleled optics. The new 'Clear Pro' tint, debuting in select styles, discreetly shields against blue light without an amber hue, appealing to those desiring a natural look.

The Cupertino, available from January 10, presents a premium acetate frame with interchangeable lens inserts.

Additionally, Gunnar unveils the Plaid and Strata Collections, showcasing fashionable options like Palomar, Pismo, and [Pacifica](https://www.trendhunter.com/trends/mood-boosting-perfume-collection). The brand has recently been busy with all its collaborations, which tag popular franchises like Overwatch and [Tokidoki](https://www.trendhunter.com/trends/animeinspired-glasses). Interested consumers can expect Gunnar's new frames to be released in the near future.

Image Credit: Gunnar Optiks

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 38% | Activity: 25% | Freshness: 20%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Cutting-edge Innovations:** Gunnar Optiks introduces cutting-edge innovations at CES 2024, featuring the standout Mineral Glass lens available in Amber and Clear.
- **Discreet Blue Light Protection:** The new 'Clear Pro' tint, debuting in select styles, discreetly shields against blue light without an amber hue, appealing to those desiring a natural look.
- **Fashionable Eyewear Collections:** Gunnar unveils the Plaid and Strata Collections, showcasing fashionable options like Palomar, Pismo, and Pacifica.

### Where This Applies

- **Optical Manufacturing:** Gunnar Optiks' cutting-edge innovations in lens technology offer disruptive innovation opportunities in the optical manufacturing industry.
- **Consumer Electronics:** The discreet blue light protection offered by Gunnar's 'Clear Pro' tint presents disruptive innovation opportunities in the consumer electronics industry.
- **Fashion and Accessories:** Gunnar's fashionable eyewear collections, including the Plaid and Strata Collections, create disruptive innovation opportunities in the fashion and accessories industry.

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