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# Gummy-Studded Ice Creams
Dadu Ice Cream Puts Gummy Bears in Ice Cream

By Laura McQuarrie | Published 2023-10-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gummy-bears-in-ice-cream
References: [berryondairy.blogspot](https://berryondairy.blogspot.com/2023/10/anuga-2023-seven-observations-and-bunch.html) & [daduicecream](https://daduicecream.com/ice-cream/)

![Gummy-Studded Ice Creams](https://cdn.trendhunterstatic.com/thumbs/517/gummy-bears-in-ice-cream.jpeg)

At [Anuga 2023](https://www.trendhunter.com/trends/gukapang), the leading international trade fair for the food and beverage industry sector, Lithuania’s Dadu Ice [Cream](https://www.trendhunter.com/trends/cheeseburger-ice-cream) showcased gummy bears in ice cream as a creative new frozen dessert that's packed with color, texture and flavor. The tropically flavored fruit ice cream is loaded with generously sized gummy bears, satisfying consumers' growing taste for [multi-textured indulgences](https://www.trendhunter.com/trends/hagendazs-debuts).

Consumers' enthusiasm for multi-textured snacks stems from a desire for culinary experiences that offer sensory excitement. The appeal of products like ice cream loaded with texture-rich additions lies in the way they provide a symphony of contrasting textures, from creamy to crunchy, creating a delightful and satisfying indulgence that tantalizes both the palate and the senses.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 43% | Activity: 47% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Multi-textured Snacks:** The growing taste for multi-textured indulgences in snacks offers opportunities for creative frozen desserts like gummy-studded ice creams.
- **Sensory Excitement:** Consumers are seeking culinary experiences that provide sensory excitement, creating a market space for texture-rich food products like ice cream loaded with gummy bears.
- **Contrasting Textures:** The symphony of contrasting textures, from creamy to crunchy, in products like gummy-studded ice creams provides a delightful and satisfying indulgence.

### Where This Applies

- **Food and Beverage:** The food and beverage industry can capitalize on the trend of multi-textured snacks by introducing innovative frozen desserts like gummy-studded ice creams.
- **Frozen Desserts:** The frozen desserts industry has an opportunity to meet consumer demand for sensory excitement by creating texture-rich products like ice cream loaded with gummy bears.
- **Confectionery:** The confectionery industry can explore the market for contrasting textures in food products and develop offerings such as gummy-studded ice creams that create a delightful indulgence for consumers.

## Related on Trend Hunter

- [Multisensory Gummy Candies](https://www.trendhunter.com/trends/stuffed-puffs-gummy-fuzions.md)
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- [Freeze-Dried Gummy Bears](https://www.trendhunter.com/trends/freezedried-gummy-bears.md)
- [Gummy-Made Ice Cream Cones](https://www.trendhunter.com/trends/mojoz-gummicone.md)
- [Rule-Breaking Gummy Bears](https://www.trendhunter.com/trends/vandal-gummy-bears.md)
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- [Dipped Cookie Sandwiches](https://www.trendhunter.com/trends/dipped-cookie-sandwiches.md)
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