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# Encouraging Water Bottles
'Gululu Go' Talks to Kids and Motivates Them to Drink Water

By Laura McQuarrie | Published 2018-05-25 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/gululu-go
References: [prnewswire](https://www.prnewswire.com/news-releases/gululu-the-interactive-water-bottle-for-kids-launches-gululu-go-300654276.html)

After introducing its gamified water bottle for kids, Gululu is now launching 'Gululu Go' as a more portable version of the drinking vessel with a sound speaker.

The lightweight Gululu Go is touted as an interactive water bottle, as it boasts an integrated virtual pet that turns the task of staying hydrated into a fun game. As kids meet their daily intake goals and talk to their pet companion, they are able to unlock new skills and treasures. To keep track of a child's progress as they play, parents are able to check in via a connected smartphone app.

Drinking water daily essential for maintaining overall health and well-being, and the UK Natural Hydration Council found that if children become dehydrated, their fine motor skills, auditory number span and visual attention can suffer as a result.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 99% | Activity: 98% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games)

## Key Themes

### What's Driving This Trend

- **Gamified Water Bottles:** Developing water bottles with integrated virtual pets and game-like features can motivate kids to drink more water.
- **Portable Interactive Water Bottles:** Creating lightweight and portable versions of interactive water bottles with sound speakers provides on-the-go hydration for children.
- **Connected Water Bottle Apps:** Developing smartphone apps that allow parents to track their child's hydration progress and interact with their virtual pet companion.

### Who This Affects Most

- **Children's Beverage Products:** Innovating within the children's beverage industry to create interactive and gamified water bottles that encourage hydration.
- **Health and Wellness Technology:** Integrating technology into water bottles and smartphone apps to track and enhance children's hydration habits for better health and wellbeing.
- **Portable Drinkware:** Designing lightweight and portable water bottles with interactive features to cater to the on-the-go needs of children.

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