# Mashup Audio Accessories Gula Headphones Incorporate Aesthetic Elements of Old and New By Amelia Roblin | Published 2012-02-01 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/gula-headphones References: [industrialdesignserved](http://www.industrialdesignserved.com/gallery/Gula/1988399) Audio accessories may primarily be about the sound for the wearer, yet the impression one presents to everyone else is purely visual. The Gula Headphones work to the criteria of pleasing these two senses in a way that allows one to express his sense of style. Designer Brandon Liew began with the intention of creating earphones that would deliver an inexpensive and no-frills experience of listening to music. However, extra care would be put into the aesthetics of the set. In true Melburnian fashion, the Gula Headphones are a chic mix of [retro references and contemporary flair](https://www.trendhunter.com/trends/ricoh-space-age). They incorporate the vintage adjustable band which crosses the crown of the head, and the pair of cords which meet below the chin. Smooth shapes and [bold color accents](https://www.trendhunter.com/trends/km5-lightwear-headphones-hp1) bring them into the 21st century. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 52% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Retro-modern Audio Accessories:** Creating audio accessories that combine retro aesthetics with modern functionality presents a disruptive innovation opportunity. - **Personalized Aesthetic Experience:** Developing audio accessories that allow users to express their own sense of style through customizable aesthetics is a potential disruptive innovation opportunity. - **Affordable High-quality Earphones:** Designing earphones that provide a high-quality listening experience at an affordable price point offers a disruptive innovation opportunity. ### Who This Affects Most - **Audio Technology:** The audio technology industry can explore opportunities to create retro-modern audio accessories that appeal to consumers seeking both style and functionality. - **Fashion and Accessories:** The fashion and accessories industry can tap into the demand for personalized aesthetic experiences by collaborating with audio accessory designers to create customizable products. - **Consumer Electronics:** The consumer electronics industry can meet the market demand for affordable yet high-quality earphones by investing in the development of innovative audio accessories. ## Related on Trend Hunter - [80s Retro-Inspired Headphones](https://www.trendhunter.com/trends/wesley-headphones.md) - [Haute Silicone Headphone Headsets](https://www.trendhunter.com/trends/comfortably-headphones.md) - [Stylish See-Through Headphones](https://www.trendhunter.com/trends/bang-olufsen-beoplay-clear.md) - [Headband Display Headphones](https://www.trendhunter.com/trends/boinc-headphones.md) - [Revived Retro Headphones](https://www.trendhunter.com/trends/wesley-headphone.md) - [60s-Inspired Headphone Models](https://www.trendhunter.com/trends/mh40-wireless-applied-art-forms.md) - [Enhanced Music Display Headsets](https://www.trendhunter.com/trends/futureahead.md) - [Retro Era Wooden Headphones](https://www.trendhunter.com/trends/fiio-eh11.md) - [Fashion-Forward Gadgets](https://www.trendhunter.com/trends/openear-earbud-concept.md)