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# Guinness Printers
OnLatte Printers Find New Foam to Decorate

By Marissa Brassfield | Published 2009-02-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/guinness-printers
References: [neatorama](http://www.neatorama.com/2009/01/31/image-printing-on-a-guinness/) & [onlatte](http://onlatte.com/blog/2008/10/27/you-did-what-with-a-guinness/)

We’ve seen coffee printers that imprint designs on atop latte and cappuccino foam, but it was only a matter of time before the OnLatte team found another use for the OnLatte Art Printer: [Guinness](https://www.trendhunter.com/trends/cold-brew-coffee-beer) foam!

According to the OnLatte blog, the images were originally printed on a Guinness to commemorate the U.S. presidential election. They’ve since made plans to bring their OnLatte printer to pubs to allow them to custom-print designs atop their Guinness pours.

Just like its coffee counterpart, Guinness is frequently adorned with handmade shamrocks. It also takes awhile to pour properly--just like a good cappuccino.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 31% | Activity: 63% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Custom-printed Food Foam:** The trend of using printers to create custom designs on food foam presents disruptive innovation opportunities in the food and beverage industry.
- **Personalized Branding Experience:** The trend of custom-printing designs atop drinks like Guinness creates opportunities for brands to offer a unique and personalized branding experience.
- **Alternative Uses for Food Printers:** The trend of finding new uses for food printers, such as printing designs on Guinness foam, opens up opportunities for innovation in the technology and hospitality industries.

### Sectors Adopting This

- **Food and Beverage:** The food and beverage industry can benefit from the disruptive innovation opportunities presented by the trend of custom-printing designs on food foam.
- **Branding and Advertising:** The branding and advertising industry can leverage the trend of personalized drink branding to offer innovative and engaging branding experiences to clients.
- **Technology and Hospitality:** The technology and hospitality industries can explore disruptive innovation opportunities by finding alternative uses for food printers such as printing designs on foam.

## Related on Trend Hunter

- [Alcoholic Cold-Brew Coffee Drinks](https://www.trendhunter.com/trends/cold-brew-coffee-beer.md)
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- [Irish Stout Campaigns](https://www.trendhunter.com/trends/guinness-unveiled.md)
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- [Molecular Beer Printers](https://www.trendhunter.com/trends/molecular-beer-printer.md)
- [Stout-Flavored Ice Creams](https://www.trendhunter.com/trends/lovely-day-for-a-guinness-ice-cream.md)
