# Porcelain Perfume Packaging This Guerlain Muguet Fragrance Boasts a Limited Edition Bottle By Jana Pijak | Published 2015-04-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/guerlain-muguet References: [buro247](http://www.buro247.com/me/beauty/news/guerlain-muguet-limited-edition-2015.html) The Spring 2015 [Guerlain](https://www.trendhunter.com/trends/tale-of-wonders) Muguet fragrance launch boast luxe branding and a [limited edition bottle](https://www.trendhunter.com/trends/collectors-copper-bottle). The scent is packaged in a porcelain bottle and draws inspiration from vintage cosmetic branding. Its all-white bottle is accented with decorative text and motifs that will appeal to fans of vintage decor and typography. Resembling a perfume bottle one would find in an antique shop, the Guerlain Muguet fragrance packaging is a true definition of retro elegance. Launching this Spring, the [limited edition perfume](https://www.trendhunter.com/trends/portrait-of-a-lady-1) will be available at Guerlain retailers and will even features a porcelain bottle stopper and charming ribbon accent. The fragrance is a collector's item and its bottle can be used even after its perfume contents run out. Embracing retro branding, Guerlain illustrates how artisanal packaging can capture a brand's vision and identity. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 57% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Luxury Perfume Packaging:** Exploring the use of high-end materials and vintage-inspired designs in perfume packaging to create a sense of luxury and nostalgia. - **Collectible Fragrances:** Creating limited edition perfumes with unique packaging that appeal to collectors and enthusiasts. - **Artisanal Branding:** Using handcrafted materials and traditional design techniques to convey a brand's vision and identity. ### Industries Being Reshaped - **Fragrance:** Incorporating premium packaging materials and limited edition releases to attract luxury fragrance consumers. - **Cosmetics:** Utilizing artisanal packaging to differentiate beauty products and evoke a sense of nostalgia among customers. - **Antique Collectibles:** Capitalizing on the trend of collectible fragrance bottles to target antique collectors and enthusiasts. ## Related on Trend Hunter - [Artistic Perfume Bottle Packagings](https://www.trendhunter.com/trends/do-perfume.md) - [Perfume-Inspired Wine Bottles](https://www.trendhunter.com/trends/chloe-wine-collection.md) - [Electric Floral Fragrances](https://www.trendhunter.com/trends/dauphinette-369-eau-de-parfum.md) - [Pride Month Perfume Packaging](https://www.trendhunter.com/trends/jean-paul-gaultier-perfume.md) - [Limited-Edition Violet Perfumes](https://www.trendhunter.com/trends/lolita-lempicka-mon-premier.md) - [Limited-Edition Fragrance Bottles](https://www.trendhunter.com/trends/collectors-copper-bottle.md) - [Origami-Inspired Holiday Collections](https://www.trendhunter.com/trends/tale-of-wonders.md) - [Bedazzled High-End Makeup Lines](https://www.trendhunter.com/trends/holiday-2024-makeup.md) - [Ring-Shaped Fragrance Bottles](https://www.trendhunter.com/trends/vera-wang-love.md)