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# Preppy Designer Bathing Suits
Gucci's White One-Piece Bathing Suit is Sporty and Chic

By Ell Smith | Published 2019-08-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/guccis-white-onepiece
References: [hypebae](https://hypebae.com/2019/7/gucci-one-piece-swimsuit-swimwear-alessandro-michele-mytheresa) & [mytheresa](https://www.mytheresa.com/en-us/gucci-embroidered-one-piece-swimsuit-1279146.html?utm_source=affiliate&utm_medium=affiliate.linkshare.au&ranMID=43171&ranEAID=9ieob0c66Uo&ranSiteID=9ieob0c66Uo-WwVudr.TudnQOVOi._8joA)

Those looking to make a splash at the pool this summer season should look no further than [Gucci's](https://www.trendhunter.com/trends/shift-sneaker) [white one-piece bathing suit](https://www.trendhunter.com/trends/bathing-belle-swimwear), which offers a luxe alternative that's both fashionable and practical.

The suit arrives in an all-white colorway but is finished with Gucci's rainbow logo stamped across the midsection of the suit. This logo is embroidered, adding a detailed touch that fashion lovers are sure to appreciate. Above the logo is an image of two tennis rackets, the word 'Italy' and Gucci's Double G logo.

Additional details include a low-cut leg and crossed back straps, both of which help to complete the ultra-[luxe designer look](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty). both preppy and practical, Gucci's white one-piece is sure to help keep one stylish while at the pool.

Image Credit: Mytheresa.com

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 27% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Preppy Designer Bathing Suits:** Opportunity for luxury fashion brands to create preppy and stylish one-piece bathing suits with unique logo designs and intricate details.
- **Sporty-chic Swimwear:** Opportunity for sports fashion brands to offer one-piece bathing suits that combine sporty and chic elements, such as low-cut legs and crossed back straps.
- **Logo-embroidered Swimwear:** Opportunity to incorporate brand logos and symbols into one-piece bathing suits through embroidery, offering a unique and recognizable design element.

### Sectors Adopting This

- **Luxury Fashion:** Luxury fashion brands can tap into the market demand for preppy and designer bathing suits with elevated aesthetics and detailed branding.
- **Sports Fashion:** Sports fashion brands can attract customers with sporty-chic swimwear that offers both comfort and style, appealing to active individuals.
- **Apparel Manufacturing:** Apparel manufacturers can leverage the trend of logo-embroidered swimwear by offering embroidery services to brands and designers looking to create unique swimwear products.

## Related on Trend Hunter

- [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md)
- [Frilly Feminine Swimwear](https://www.trendhunter.com/trends/hunza-g.md)
- [Elegant Sporty Swimwear](https://www.trendhunter.com/trends/lacoste-swimwear-collection.md)
- [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md)
- [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md)
- [Color-Rich Swimsuit Collections](https://www.trendhunter.com/trends/country-club.md)
- [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md)
- [White-Tonal Bridal Swimwear](https://www.trendhunter.com/trends/hunza-g-1.md)
- [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md)
