# Eco-Friendly Fashion Luggage Collections The Gucci 'Off The Grid' Collection is Chromatic By Michael Hemsworth | Published 2022-01-20 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/gucci-off-the-grid-collection References: [hypebeast](https://hypebeast.com/2022/1/gucci-off-the-grid-travel-collection) & [gucci](http://gucci.com/)  The [Gucci](https://www.trendhunter.com/trends/colorful-lifestyle-collection) 'Off The Grid' Collection has been unveiled by the fashion brand as an [eco-friendly luggage lineup](https://www.trendhunter.com/trends/apex-duffle-collection) that will provide avid jet-setters with a way to keep all of their essentials securely stowed throughout their trip. The various pieces in the collection are crated with ECONYL nylon fabric that is emblazoned with the brand's signature GG pattern print. The [recycled material](https://www.trendhunter.com/trends/regeneration-nation) is paired with additional trim fabrics that call to mind accents from the brand's usual fashion products. The Gucci 'Off The Grid' Collection also makes use of the brand's Gucci Tag technology that will allow consumers to easily authenticate the pieces and experience them in the digital realm thanks to embedded NFC chip technology. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 49% | Activity: 24% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What's Driving This Trend - **Eco-friendly Fashion:** There is a trend for eco-friendly fashion that uses recycled materials and reduces waste. - **Sustainable Travel:** The trend for sustainable travel is growing, and luggage companies can innovate by creating eco-friendly, durable, and stylish products. - **Smart Luggage:** The trend for smart luggage that incorporates technology like NFC chips can enhance the travel experience and provide added value for consumers. ### Who This Affects Most - **Fashion Retail:** Fashion retail companies can disrupt the industry by creating sustainable fashion collections that use recycled materials and environmentally friendly manufacturing processes. - **Travel Gear:** Travel gear companies can innovate by creating eco-friendly and durable luggage that enhances the travel experience while also minimizing environmental impact. - **Technology:** Technology companies can disrupt the luggage industry by creating smart luggage products that integrate technology like NFC chips, GPS trackers, or digital locks. ## Related on Trend Hunter - [Chic Sustainable Nylon Luggage](https://www.trendhunter.com/trends/rimowa-signature-collection.md) - [Upcycled Sea Plastic Luggages](https://www.trendhunter.com/trends/harper-collective.md) - [Luxe Luggage-Only Stores](https://www.trendhunter.com/trends/gucci-valigeria-boutique.md) - [Circular Green Luggage Capsules](https://www.trendhunter.com/trends/samsonite-2.md) - [Upcycled Aircraft Luggages](https://www.trendhunter.com/trends/emirates-2.md) - [Pet-Focused Luxury Collections](https://www.trendhunter.com/trends/gucci-pet-collection.md) - [Jewel-Toned Luggage Collections](https://www.trendhunter.com/trends/rimowa-emerald-green-collection.md) - [Luxe Luggage Brand Purses](https://www.trendhunter.com/trends/rimowa-groove-collection.md) - [Ultra-Durable Luggage Collections](https://www.trendhunter.com/trends/ultra-durable-luggage.md)