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# Ice Cream-Emblazoned Sneakers
These Gucci Mane Sneakers Feature the Rapper's Iconic Ice Cream Cone

By Riley von Niessen | Published 2017-09-15 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/gucci-mane-sneakers
References: [highsnobiety](http://www.highsnobiety.com/2017/09/15/gucci-mane-reebok-classic/) & [instagram](https://www.instagram.com/laflare1017/)

Recently, Reebok collaborated on a fresh pair of Gucci Mane sneakers, which boast enough lavish embellishments to catch their wearer some stares anywhere.

The retro-looking silhouette is colored a stark hue of white, which is accented with textured silver bits and light matte gray parts as well. On the sides of the uppers, an ice cream cone that reads "Brrr" is included as an imprint -- an image that's become synonymous with Gucci Mane's brand. Dangling from the uppers on a chain is a much larger version of the ice cream cone, which is a sparkling silver. The laces are capped off with matching silver accents, giving the sneakers a cohesive luxury aesthetic that's sure to be a favorite among the rapper's fans.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 62% | Activity: 38% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### What's Driving This Trend

- **Luxury Collaborations:** Opportunity for luxury brands to collaborate with popular figures to create exclusive and unique products.
- **Iconic Branding:** Companies utilizing iconic branding symbols to create recognizable and desirable products.
- **Customized Sneakers:** Growing demand for personalized sneakers that reflect individual style and interests.

### Who This Affects Most

- **Fashion:** Fashion industry can explore collaborations with celebrities to create limited-edition apparel and footwear.
- **Branding:** Brand management companies can assist in leveraging iconic symbols to enhance brand recognition and loyalty.
- **Footwear:** Footwear industry can capitalize on the customization trend by offering personalized design options for sneakers.

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