# Breathable Longwear Foundations The Gucci Éternité de Beauté Foundation is Infused with Black Rose By Laura McQuarrie | Published 2023-03-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/gucci-eternite-de-beaute-foundation References: [newbeauty](https://www.newbeauty.com/launch-list-makeup-launching-march-2023/4/) & [gucci](https://www.gucci.com/ca/en/pr/beauty/make-up/face/160n-online-exclusive-eternite-de-beaute-spf-foundation-p-7201689PFUS9160) The [Gucci Éternité de](https://www.trendhunter.com/trends/gucci-glow-highlighter) Beauté Foundation is a [lightweight yet full coverage formula](https://www.trendhunter.com/trends/skinplumping-linesmoothing-foundation) that wears for up to 24 hours and delivers a flattering matte finish that remains comfortable all day. This luxury cosmetic with skin-caring benefits is infused with hydrating hyaluronic acid, along with black rose oil and bamboo powder for the purpose of extended soothing and comfort. Thanks to its unique properties, this product promises to be ideal for those with oily skin who desire shine control. This foundation can be found in an expansive 40-shade range that considers four undertones: cold, neutral, warm and olive. Consumers are increasingly looking for luxury products that offer both quality and skincare benefits, especially ones that are worth the investment for their ability to offer instant beautification and long-term skin health benefits. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 43% | Activity: 63% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Breathable Longwear Foundations:** The Gucci Éternité de Beauté Foundation sets a trend of combining makeup and skin-caring benefits for a luxurious, long-lasting wear. - **Innovative Foundation Formulas:** Cosmetic companies can experiment with various beneficial ingredients, such as hydrating hyaluronic acid, black rose oil, and bamboo powder, to create foundations with unique soothing and moisturizing properties. - **Expansive Shade Ranges:** Foundation brands that cater to a diverse group of consumers with different undertones and skin types can disrupt the market and increase inclusivity in the beauty industry. ### Where This Applies - **Cosmetics:** Cosmetic companies can invest in research and development to create long-lasting foundation formulas with additional skincare benefits. - **Luxury Beauty:** Luxury beauty brands can capitalize on the growing demand for quality products by introducing foundations that offer both instant beautification and long-term skin health benefits. - **Inclusivity in Beauty:** Foundation brands that offer a wide range of shades for different undertones and skin types can disrupt the market and promote inclusivity in the beauty industry. ## Related on Trend Hunter - [Premium 24-Hour Wear Foundations](https://www.trendhunter.com/trends/architecture-soft-matte-foundation.md) - [Long-Lasting Serum Foundations](https://www.trendhunter.com/trends/reveal-mesh-cushion-foundation.md) - [Light Long-Wear Foundations](https://www.trendhunter.com/trends/lumimatte-foundation.md) - [Terracotta-Inspired Liquid Foundations](https://www.trendhunter.com/trends/terracotta-line.md) - [Hydrating Botanical Foundations](https://www.trendhunter.com/trends/botanical-foundation.md) - [Glow-Boosting Silky Foundations](https://www.trendhunter.com/trends/luminous-silk-foundation.md) - [Skincare-Inspired Foundations](https://www.trendhunter.com/trends/simply-ageless-skin-perfector-essence-foundation.md) - [Weightless Full-Coverage Foundations](https://www.trendhunter.com/trends/skinplumping-linesmoothing-foundation.md) - [Mattifying Fruit-Infused Foundations](https://www.trendhunter.com/trends/barepro-24hr-wear.md)