# Drive-Thru Guacamole Stands WHOLLY® GUACAMOLE is Offering Free Guacamole for a Year to Five Fans By Kalin Ned | Published 2020-09-14 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/guacamole-for-a-year References: [eatwholly](http://www.eatwholly.com) Having access to free guacamole for a year might have seemed like a dream before, but now it has the chance to morph into reality for five lucky individuals. As part of its celebration for National Guacamole Day, beloved brand [WHOLLY® GUACAMOLE](https://www.trendhunter.com/trends/wholly-guacamole) is launching 'The Pit Stop' in Dallas—a drive-thru guacamole experience—alongside a competition. "Five lucky fans [will have] the chance to win free guacamole for a year by swapping out under or over-ripened avocados for delicious, ready to eat guacamole." Other ways to participate is by heading to @eatwholly on [Twitter](https://www.trendhunter.com/trends/guac-mode). The Pit Stop will be open for business on September 16th only, from 11:30 am until 7:30 pm, WHOLLY® GUACAMOLE is celebrated as America’s No. 1 refrigerated guacamole made with real ingredients and hand-scooped Hass avocados. Image Credit: WHOLLY® GUACAMOLE ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 70% | Activity: 78% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Drive-thru Guacamole Stands:** Opportunity for brands to create unique drive-thru experiences for consumers, offering convenience and novelty. - **Free Guacamole for a Year:** Incentivizing customer loyalty through giveaways and promotions, fostering brand engagement and repeat purchases. - **National Guacamole Day Celebration:** Potential for businesses to capitalize on food holidays and create limited-time experiences to drive consumer excitement and sales. ### Industries Being Reshaped - **Food and Beverage:** Opportunity for food brands to innovate with new drive-thru concepts and promotions to attract and retain customers. - **Restaurant:** Restaurants can leverage food holidays to create unique dining experiences and promotions that drive foot traffic and customer loyalty. - **Marketing and Advertising:** Agencies and marketers can assist brands in creating engaging campaigns and social media promotions centered around limited-time offers and giveaways. ## Related on Trend Hunter - [Guacamole Tailgating Sweepstakes](https://www.trendhunter.com/trends/wholly-guacamole.md) - [Guac-Filled Margarita Glasses](https://www.trendhunter.com/trends/guacarita.md) - [Avocado-Centric Pop-Ups](https://www.trendhunter.com/trends/house-of-goodness.md) - [Guacamole Pizza Pairings](https://www.trendhunter.com/trends/pizza-and-guacamole.md) - [Rewarding Guacamole Games](https://www.trendhunter.com/trends/guac-bowl-sweepstakes.md) - [Restaurant-Style Prepackaged Guacamoles](https://www.trendhunter.com/trends/wholly-guacamole-extra-chunky-restaurant-style.md) - [Avocado Gelato Snacks](https://www.trendhunter.com/trends/gelachos.md) - [Flavored Guacamole Lineups](https://www.trendhunter.com/trends/guac-flavors.md) - [Interactive AR Avocado Scans](https://www.trendhunter.com/trends/avolotto-lens.md)