# Soda-Flavored Energy Supplements The GU Energy Gel Cola Me-Happy Contains Just 100 Calories By Michael Hemsworth | Published 2017-07-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/gu-energy-gel References: [trndmonitor](https://trndmonitor.com/energy-spotlight-gu-energy-gel-cola-me-happy/) & [guenergy](https://guenergy.com/) Turning to traditional soft drinks for energy can be ineffective for those who are active, so the GU Energy Gel Cola Me-Happy is intended to help you experience the flavor of a soda without the need for a can of the stuff. The [energy gel](https://www.trendhunter.com/trends/bloom-x-tandy-energy-blooms) is formulated to be ideal for [active individuals](https://www.trendhunter.com/trends/c4-performance-energy-shots) who need to maintain high energy levels without slowing down, which is why the supplement is packed with 40mg of caffeine to make it a suitable replacement for [energy drinks](https://www.trendhunter.com/trends/reign-total-body-fuel-watermelon-sour-gummy), soda and even coffee. The GU Energy Gel Cola Me-Happy contains just 100 calories and is flavored using natural ingredients. The energy supplement is gluten-free and vegan to make it suitable for those who have alternative diets. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 36% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Soda-flavored Energy Supplements:** Disruptive innovation opportunity: Create new energy supplements that mimic the taste of popular sodas, providing a healthier alternative to traditional soft drinks. - **Low-calorie Energy Boosters:** Disruptive innovation opportunity: Develop energy supplements with low calorie content that still provide a significant boost of energy for active individuals, catering to the growing demand for healthier options in the energy drink market. - **Natural and Vegan Energy Products:** Disruptive innovation opportunity: Produce energy supplements made with natural ingredients and vegan-friendly formulations, targeting the increasing consumer demand for clean and plant-based products. ### Where This Applies - **Sports Nutrition:** Disruptive innovation opportunity: Combine the energy-boosting properties of traditional sodas with nutritional supplements in the sports nutrition industry, creating unique and appealing products for athletes and fitness enthusiasts. - **Functional Beverages:** Disruptive innovation opportunity: Develop functional beverages that offer the taste and energy boost of popular sodas while incorporating additional health benefits, catering to consumers seeking both refreshment and functionality in their beverages. - **Health and Wellness:** Disruptive innovation opportunity: Introduce healthier alternatives to traditional soft drinks and energy drinks in the health and wellness industry, providing energy supplements that align with consumers' dietary preferences and goals. ## Related on Trend Hunter - [Honey-Based Energy Gels](https://www.trendhunter.com/trends/bfuel-honey-energy-gel.md) - [Performance-Driven Energy Gels](https://www.trendhunter.com/trends/energy-gel1.md) - [Functional Energy-Boosting Gummies](https://www.trendhunter.com/trends/sneak-energy-gummies.md) - [Energizing Fiber-Rich Gummies](https://www.trendhunter.com/trends/daily-energy-gummies.md) - [Caffeinated Fruity Gummies](https://www.trendhunter.com/trends/focusfuel.md) - [Soda Shop-Inspired Energy Drinks](https://www.trendhunter.com/trends/herbalife-liftoff-energy.md) - [Performance-Boosting Gamer Refreshments](https://www.trendhunter.com/trends/gamer-supps-gg-energy.md) - [Workout-Fueling Energy Drinks](https://www.trendhunter.com/trends/g-fuel-energy-drink.md) - [Energizing Pre-Workout Gummies](https://www.trendhunter.com/trends/preworkout-energy-gummies.md)