# Graffiti-Themed Suede Sneakers Alexander John and Puma Launch a Suede G-Tag Sneaker Model By Amy Duong | Published 2021-09-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/gtag References: [hypebeast](https://hypebeast.com/2021/9/alexander-john-puma-suede-g-tag-release-info) Artist and designer Alexander-John joins forces with [PUMA](https://www.trendhunter.com/trends/puma-and-salehe) to work in collaboration and create a G-Tag design iteration of the iconic Suede sneaker model. The shoe is dipped in rubber to showcase a unique midsole foundation and the upper is detailed with notes of [graffiti artwork](https://www.trendhunter.com/trends/stash-1). It is designed to be reminiscent of the artist's own creative journey, translating it through design cues. The upper is made from [navy blue suede](https://www.trendhunter.com/trends/hamburg-sneaker-1) materials and detailed with bold hues of white, gold, and red with hand style tags as well. The tongue features a stamped golden badge and more branding is hanging off the eye stays at the lateral side of the shoe. The aforementioned dipped midsole is done in red for a stark finish. Image Credit: Puma ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 26% | Activity: 44% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Graffiti-inspired Sneaker Design:** Opportunity for shoe brands to collaborate with artists and designers to create unique, limited-edition sneakers inspired by street art and graffiti. - **Rubber-dipped Midsole:** Opportunity for sneaker manufacturers to experiment with different materials and finishes to create new, eye-catching designs that appeal to consumers. - **Bold Color Combinations:** Opportunity for fashion brands to incorporate bold color combinations in their designs and products, which can catch the attention of shoppers and stand out in a crowded market. ### Where This Applies - **Footwear:** Sneaker brands and manufacturers can experiment with different materials, designs, and collaborations to create unique and marketable products that appeal to fashion-savvy consumers. - **Art and Fashion:** Artists and designers can collaborate with fashion brands to create limited-edition collections that showcase their unique styles and appeal to fans of both art and fashion. - **Streetwear:** Streetwear brands can incorporate bold colors, graffiti-inspired designs, and unique materials to create clothing and accessories that appeal to fashion-forward consumers looking to make a statement with their style. ## Related on Trend Hunter - [Custom Suede Sneakers](https://www.trendhunter.com/trends/bodega-x-puma.md) - [Artistic Naturally Dyed Sneakers](https://www.trendhunter.com/trends/3sixteen-x-saucony-peregrine-15-gesso.md) - [Collaborative Asymmetric Sneakers](https://www.trendhunter.com/trends/gazelle-shoes.md) - [Minimally Designed Collab Sneakers](https://www.trendhunter.com/trends/puma-gv.md) - [Collaborative Bold Sneaker Models](https://www.trendhunter.com/trends/puma-and-salehe.md) - [Collaborative Textural Lifestyle Sneakers](https://www.trendhunter.com/trends/field-general.md) - [Racing Style Sneakers](https://www.trendhunter.com/trends/speedcat-plus.md) - [Plush Textural Artful Sneakers](https://www.trendhunter.com/trends/jordan-3.md) - [Artist-Backed Breakdancing Sneaker](https://www.trendhunter.com/trends/jam-sneaker.md)