# Precious Alcohol Protectors Get Your Beer Home Safe with the Growler On Board By Elise Ying-Hei Ho | Published 2012-09-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/growler-on-board References: [coolmaterial](http://coolmaterial.com/rides/growler-on-board/) If you’ve ever driven with alcohol that wasn’t encased—bottles of wine, tequila, scotch, random beers—you’ll know that it’s no easy fit to transport them without your attention diverting from the road, which is why the Growler On Board is fundamental to drinkers. Guilty as charged, I’ve driven with preoccupied thoughts for the safety of my delectable delicate companion in the next seat. Sometimes as distracting and dangerous as [DUI](https://www.trendhunter.com/trends/drunk-driving-detection), driving with alcohol in tow has many drivers keeping their eyes and arms (and mind) out for their precious alcohol, meaning they’re not fully concentrating on the path ahead. With Growler On Board, this alcoholic car seat will make sure you can transport the precious ambrosia to safety. Simply load up the Growler to whichever seat you desire, fasten the seat belt and drive. Unfortunately, this magnificent invention only holds [three jugs of beer](https://www.trendhunter.com/trends/the-jug-hugger) at a time. But hey, who says you can only buy one? ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 4% | Activity: 9% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Safe Alcohol Transportation:** The trend of creating innovative products like the Growler On Board that make it easier and safer to transport alcohol. - **Convenience for Drinkers:** The trend of designing products that cater to the needs of drinkers, such as the Growler On Board which allows for easy and worry-free transportation of alcoholic beverages. - **Multi-purpose Alcohol Carriers:** The trend of developing versatile products like the Growler On Board that can securely transport multiple bottles or jugs of alcohol. ### Sectors Adopting This - **Automotive:** The automotive industry could capitalize on the opportunity to design alcohol-specific storage features in vehicles, such as built-in compartments or secure holders for bottles or growlers. - **Alcohol Packaging:** The alcohol packaging industry could explore new designs and materials to create packaging solutions that are both practical and protective, catering to the needs of consumers who want to transport alcohol safely. - **Leisure and Entertainment:** The leisure and entertainment industry could consider integrating amenities like the Growler On Board in their venues or events to offer convenience to guests who want to bring their own alcoholic beverages securely. ## Related on Trend Hunter - [Alcohol-Monitoring Bracelets](https://www.trendhunter.com/trends/alcoholmonitoring-bracelet.md) - [Liquor Spirit Flight Sets](https://www.trendhunter.com/trends/aged-ore-bottle-flight.md) - [Impact-Resistant Wine Carriers](https://www.trendhunter.com/trends/vinarmour-wine-carrier.md) - [Can-Connecting Drinking Accessories](https://www.trendhunter.com/trends/hop-spcr.md) - [Luxurious Wine Storage Suitcases](https://www.trendhunter.com/trends/vinaluminum-wine-suitcase.md) - [Limited-Edition Rail Safety Beers](https://www.trendhunter.com/trends/rail-safety.md) - [Multifunctional Beverage Carriers](https://www.trendhunter.com/trends/thermobag-drink-carrier.md) - [Smart Beer Makers](https://www.trendhunter.com/trends/smart-beer-maker.md) - [In-Car Cupholder Upgrades](https://www.trendhunter.com/trends/coolper.md)