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# Free-From Salad Products
The Grow Up Farms 'Unbeleafable' Salads Come in Three Options

By Michael Hemsworth | Published 2023-07-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/grow-up-farms-unbeleafable
References: [foodbev](https://www.foodbev.com/news/growup-farms-to-launch-ready-to-eat-salads/) & [growupfarms](https://growupfarms.co.uk)

![Free-From Salad Products](https://cdn.trendhunterstatic.com/thumbs/511/grow-up-farms-unbeleafable.jpeg)

The [Grow Up Farms](https://www.trendhunter.com/trends/grow-therapy) 'Unbeleafable' Salads are a series of ready-to-eat leafy green produce products perfect for consumers to choose as a way to elevate their daily meals.

The products include Crisp Green Leaves, Mixed Baby Leaves and Rocket & Baby Leaves, which are all grown with no pesticides. Arriving this week at [Tesco](https://www.trendhunter.com/trends/lean-greens) locations, the salads will be priced at £1.50 per 90-gram bag and are reported to last longer than conventional bagged salad products presently on the market. The company will also be launching its Pepperness site, which will utilize 100% renewable energy and use 94% less water than competitors.

Founder Kate Hoffman commented on the new facility for the Grow Up Farms 'Unbeleafable' Salads saying, "At [GrowUp Farms](https://www.trendhunter.com/trends/nut-milk-machine), we’ve been growing unbelievably good leaves for over a decade. At Pepperness, our latest farm, we’re producing ready-to-eat salads for major UK supermarkets, demonstrating the commercial viability of vertical farming and its role in sustainable UK food production.”

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 61% | Activity: 76% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Vertical Farming:** Implementing vertical farming techniques in the production of ready-to-eat salads can revolutionize the food industry by increasing sustainability and reducing environmental impact.
- **Pesticide-free:** The demand for pesticide-free salad products is on the rise, presenting an opportunity for companies to cater to health-conscious consumers and capitalize on the growing organic food market.
- **Sustainable Packaging:** Developing sustainable packaging solutions for salad products can address environmental concerns and attract eco-conscious consumers seeking environmentally-friendly options.

### Who This Affects Most

- **Agriculture:** Adopting vertical farming practices in the agriculture industry can revolutionize the way salad products are grown, increasing efficiency and reducing reliance on traditional farming methods.
- **Food Retail:** Supermarkets and grocery stores can capitalize on the demand for pesticide-free and sustainable salad products by expanding their offerings and promoting healthier, environmentally-friendly options.
- **Packaging:** Packaging companies have the opportunity to develop innovative and sustainable packaging solutions that cater to the growing demand for eco-friendly salad products.

## Related on Trend Hunter

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- [Hybrid Blend Salad Packs](https://www.trendhunter.com/trends/packaged-salads.md)
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- [Spicy Salad Bowls](https://www.trendhunter.com/trends/florette-salad.md)
- [Carbon-Neutral Drinkable Salads](https://www.trendhunter.com/trends/future-salad.md)
- [Ready-to-Eat Sprouted Salad Toppers](https://www.trendhunter.com/trends/sprouted-salad-topper.md)
- [Crispy Pesticide-Free Lettuce](https://www.trendhunter.com/trends/little-leaf-farms1.md)
- [Convenient For-Home Salad Kits](https://www.trendhunter.com/trends/crunch-kits.md)
- [Sustainable Salad Kits](https://www.trendhunter.com/trends/sustainable-salad-kits.md)
