<!-- canonical: https://www.trendhunter.com/trends/groove-iphone -->
<!-- robots: noindex -->

# Suitcase-Inspired Leather Phone Cases
RIMOWA's Leather Groove iPhone Case Recalls Its Luggage

By Amy Duong | Published 2019-06-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/groove-iphone
References: [hypebeast](https://hypebeast.com/2019/6/rimowa-leather-groove-iphone-case-release) & [rimowa](https://www.rimowa.com/us/en/accessories/iphone-cases/leather-iphone-case/leather-black-case-for-iphone-xs-max/50500008.html)

[RIMOWA](https://www.trendhunter.com/trends/rimowa-groove) introduces a new iteration of its signature Groove iPhone case in a leather construction, resembling its [iconic suitcase designs](https://www.trendhunter.com/trends/hardshell-carryon-suitcase). The latest selection of cases are crafted to suit the new XS and XS Max iPhone models and the protective shell directly references the look of the German brand's aluminum suitcase.

The overall look is simplistic and minimal, with embossed branding details and rigged details that imitate the luggage. The leather construction ensures security with additional shockproof TPU elements. It features genuine cowhide and this ensures that it has a strong grip component as well as a comfortable touch to it, protecting phones against and scuffs and scratches. The Groove iPhone leather case is available for purchase at RIMOWA stores.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 40% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Leather Phone Cases:** The use of leather in phone cases offers an opportunity for companies to create a more stylish and durable option for consumers.
- **Simplistic Design:** Creating phone cases with simplistic design and minimal branding details offers an opportunity for companies to appeal to consumers looking for a more sophisticated style.
- **Luggage-inspired Phone Cases:** Designing phone cases that incorporate elements from iconic suitcase designs offers an opportunity for companies to create unique and innovative products for consumers.

### Sectors Adopting This

- **Phone Accessories:** The phone accessories industry can capitalize on the use of leather and innovative designs to offer consumers more stylish and durable phone case options.
- **Fashion and Apparel:** The fashion and apparel industry can explore the use of leather in phone cases to create a new product category that appeals to their existing consumer base.
- **Travel Industry:** The travel industry can explore the opportunity of creating their own luggage-inspired phone cases as a way to strengthen their brand recognition and provide something unique to their consumers.

## Related on Trend Hunter

- [Sculpted Luxury Bags](https://www.trendhunter.com/trends/rimowa-groove.md)
- [Suitcase-Like Bottle Carriers](https://www.trendhunter.com/trends/the-rimowa-one-bottle-case.md)
- [Grooved Aluminum Luggages](https://www.trendhunter.com/trends/rimowa-5.md)
- [Luggage Brand Watch Cases](https://www.trendhunter.com/trends/rimowa-watch-case.md)
- [Luxe Luggage Brand Purses](https://www.trendhunter.com/trends/rimowa-groove-collection.md)
- [Sleek Aluminum Trumpet Cases](https://www.trendhunter.com/trends/gewa.md)
- [MagSafe Leather Smartphone Cases](https://www.trendhunter.com/trends/leather-iphone-case.md)
- [Colorful Retro Luxury Suitcases](https://www.trendhunter.com/trends/holiday-handcarry.md)
- [Luxurious Smartphone Cases](https://www.trendhunter.com/trends/leather-iphone-case1.md)
