# Collaborative Coffee Brand Brewers The Grind x Sage Barista Touch™ Impress 
Coffee Machine is Chic By Michael Hemsworth | Published 2024-09-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/grind-x-sage-barista-touch-impress-coffee-machine References: [retailtimes](https://retailtimes.co.uk/grind-launches-first-bean-to-cup-coffee-machine-in-partnership-with-sage-appliances/) & [grind](https://grind.co.uk)  The [Grind](https://www.trendhunter.com/trends/coffee-program) x [Sage Barista](https://www.trendhunter.com/trends/sage-x-clare-camarillo-bean-bag) Touch™ Impress 
Coffee Machine has been created by the brands as a stylish countertop appliance perfect for helping consumers to craft high-end coffee from the comfort of home. The [bean-to-cup machine](https://www.trendhunter.com/trends/automatic-coffee-machine1) features an intuitive touchscreen interface where users can select their choice of drink from the pre-programmed menu. The unit comes with a number of Grind-exclusive accessories, while the ThermoJet heating, automatic microfoam milk texturing and dose control functions ensure the perfect drink every time. Grind Founder and CEO David Abrahamovitch spoke on the Grind x Sage Barista Touch™ Impress 
Coffee Machine saying, "We absolutely love the original Sage Barista TouchTM machine; lots of the team have their own at home, choosing it for its café-worthy results and its versatility. Since we first launched our online range, our goal has been for customers to be able to recreate the same great coffee they get in a Grind café at home. So, we wanted to see how we could customise Sage’s machine to offer customers the highest quality coffee they can get without leaving the house. The result is an incredible piece of equipment that we’re very excited to add to our range.” ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 44% | Activity: 56% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### What Makes This Trend Stand Out - **Home-barista Culture:** The increasing demand for high-quality, café-style coffee at home is driving innovation in user-friendly, premium coffee machines. - **Custom Coffee Experiences:** Consumers are seeking personalized and customizable coffee options, reflected in machines with intuitive touchscreen interfaces and programmable settings. - **Collaborative Brand Ventures:** Partnerships between established brands to create co-branded products are enhancing market reach and combining expertise for superior offerings. ### Sectors Adopting This - **Consumer Electronics:** Advancements in integrated technology for home appliances, such as intuitive touchscreens and automated functions, are setting new standards for convenience and quality. - **Specialty Coffee:** The specialty coffee sector is witnessing a shift towards in-home brewing solutions that replicate the quality found in high-end cafés. - **Kitchen Appliances:** Premium kitchen appliance manufacturers are focusing on multifunctional, aesthetically pleasing products to meet the sophistication desired by modern consumers. ## Related on Trend Hunter - [Automated Barista Coffee Makers](https://www.trendhunter.com/trends/breville-oracle-jet.md) - [Cafe-Inspired Espresso Machines](https://www.trendhunter.com/trends/breville-barista-touch-impress.md) - [Opulent All-in-One Coffee Makers](https://www.trendhunter.com/trends/smeg-bean-to-cup-coffee-machines.md) - [Barista-Inspired Espresso Makers](https://www.trendhunter.com/trends/meticulous-espresso.md) - [Smart Coffee Brewing](https://www.trendhunter.com/trends/smart-connected-coffee-machine.md) - [Smart espresso home machines](https://www.trendhunter.com/trends/oracle-dual.md) - [Coffee-Branded Espresso Machines](https://www.trendhunter.com/trends/delonghi-la-specialista-arte-truestart-edition.md) - [Intuitive Cafe-Inspired Coffee Makers](https://www.trendhunter.com/trends/smart-specialty-coffee-maker.md) - [Contactless Control Espresso Makers](https://www.trendhunter.com/trends/meraki-espresso-machine.md)