# Cheesy Breakfast Sandwiches This Grilled Cheese Breakfast Sandwich from Carl's Jr. is Comforting By Laura McQuarrie | Published 2015-01-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/grilled-cheese-breakfast-sandwich References: [businesswire](http://www.businesswire.com/news/home/20150127005297/en/Carl’s-Jr.-Hardee’s-Mornings-Brighter-Ultimate-Wake-up-and-Go) & [carlsjr](http://www.carlsjr.com/coupons/grilled-cheese-breakfast-sandwich271) Grilled cheese is a staple comfort food, but why save it for lunch? With the introduction of its Grilled Cheese Breakfast Sandwich, [Carl's Jr](https://www.trendhunter.com/trends/kings-hawaiian-breakfast-sandwich). and Hardee's are making it easy to enjoy this treat even earlier in the day. The breakfast sandwich is prepared on slices of grilled sourdough bread, with a customer's choice of ham, sausage or bacon, as well as an egg and of course, some melty American and Swiss cheeses. The sandwich is available as a standalone item or as part of a combo meal with hashbrowns and a drink. As far as why the classic breakfast sandwich is being mashed up with grilled cheese, Brad Haley, the chief marketing officer of [Carl’s Jr.](https://www.trendhunter.com/trends/philly-cheesesteak-breakfast-burrito) and [Hardee’s](https://www.trendhunter.com/trends/spicy-cowboy-breakfast-sandwich) says: "Mornings can be full of rude awakenings so we wanted to offer a new menu item that made the daybreak a little easier on people." ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 32% | Activity: 54% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Breakfast Comfort Food:** Opportunity for creating innovative breakfast dishes that offer comfort and indulgence. - **Grilled Cheese Reinvention:** Disruptive potential in reimagining traditional grilled cheese sandwiches for different meal occasions. - **Menu Mash-up:** Trend of combining different menu items to create unique flavors and experiences. ### Industries Being Reshaped - **Quick-service Restaurants:** Chance for fast-food chains to introduce innovative breakfast options that appeal to customers seeking convenience and comfort. - **Food and Beverage:** Opportunity for food and beverage companies to create and market new breakfast products that combine familiar favorites in unexpected ways. - **Breakfast Foodservice:** Potential for breakfast-focused establishments to differentiate themselves by offering creative and indulgent breakfast dishes. ## Related on Trend Hunter - [Big Hunger Breakfast Sandwiches](https://www.trendhunter.com/trends/super-sausage-biscuit-with-fried-egg.md) - [Cheese-Packed Breakfast Sandwiches](https://www.trendhunter.com/trends/cheesy-breakfast-melts.md) - [Cheesesteak-Stuffed Breakfast Burritos](https://www.trendhunter.com/trends/philly-cheesesteak-breakfast-burrito.md) - [Grilled Breakfast Sandwiches](https://www.trendhunter.com/trends/grillwich.md) - [Double-Decker Breakfast Sandwiches](https://www.trendhunter.com/trends/ultimate-sausage-biscuit-sandwich.md) - [Jalapeno Bun Breakfast Sandwiches](https://www.trendhunter.com/trends/spicy-cowboy-breakfast-sandwich.md) - [Midwestern Breakfast Sandwiches](https://www.trendhunter.com/trends/frisco-breakfast-sandwich.md) - [Hawaiian Bun Breakfast Sandwiches](https://www.trendhunter.com/trends/kings-hawaiian-breakfast-sandwich.md) - [Homestyle Biscuit Breakfast Sandwiches](https://www.trendhunter.com/trends/super-bacon-biscuit-sandwich.md)