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# Fabric Smartphone Casings
Griffin/Otis James iPhone Sleeves Show Love to Your iPhone

By Nikki Taylor | Published 2012-09-30 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/griffinotis-james-iphone-sleeves
References: [coolmaterial](http://coolmaterial.com/tech/griffin-otis-james-iphone-sleeves/) & [griffintechnology](http://www.griffintechnology.com/otis-james)

Pamper your iPhone by getting them one (or all) of the Griffin/Otis James iPhone sleeves. [Griffin Technology](https://www.trendhunter.com/trends/community-garden) approached Otis James to collaborate on a line of accessories for the mass-produced Smartphone due to his expertise with fabric.

The cases are more of a luxury item for your phone than a protective covering. They are made of either linen, silk, cotton or wool depending on what finish you choose, and they come in different plaid and checkered designs. There is an added bonus added to each of the Griffin/Otis James iPhone sleeves that comes in the form of a small front pocket. This little pocket is able to neatly and efficiently store your earphones so you won't have to bunch them up in your jeans.

The sleeves will hold both the [iPhone 4](https://www.trendhunter.com/trends/iphone-4-concept) and 5.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 75% | Activity: 59% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Fabric Smartphone Casings:** Opportunity for luxury smartphone cases made with different fabric finishes and designs.
- **Collaborative Accessories:** Opportunity for collaborations between tech companies and fabric experts to create unique smartphone accessories.
- **Efficient Storage Solutions:** Opportunity for smartphone cases with integrated pockets for convenient storage of earphones.

### Industries Being Reshaped

- **Fashion Accessories:** Opportunity for the fashion industry to enter the smartphone accessories market with fabric-based luxury cases.
- **Technology:** Opportunity for tech companies to collaborate with fabric experts and bring a new level of style to smartphone accessories.
- **Audio Accessories:** Opportunity for audio accessory manufacturers to integrate storage solutions into smartphone cases for convenience.

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