# Quick-Prep Griddle Cake Mixes This Griddle Cake Mix by Salt's Cure General Store Features Oatmeal By Jana Pijak | Published 2023-08-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/griddle-cake-mix References: [saltscuregeneralstore](https://saltscuregeneralstore.com/products/oatmeal-griddle-cake-mix?variant=35601908072615)  Salt's Cure General Store draws inspiration from their renowned Los Angeles eatery for its Oatmeal Griddle Cake Mix. Capturing the essence of a restaurant-style brunch, this product brings the tasty menu item to the comfort of consumers' home, and is ready in minutes. The dish requires at-home chefs to simply blend water and an egg for quick preparation. Once combined, these griddle cakes are cooked to perfection over cinnamon and a stick of butter. Elevating breakfast time, Salt's Cure's Oatmeal Griddle Cake mix offers a cost-effective alternative to chef-made menu items. The product speaks to growing consumer desires for easy breakfast and brunch options with an artisanal feel and is offered at an accessible price point. Image Credit: Salt's Cure ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 8% | Activity: 14% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Convenient Breakfast Options:** Salt's Cure General Store's Oatmeal Griddle Cake Mix taps into the trend of consumers seeking easy breakfast and brunch options with an artisanal feel. - **DIY Restaurant-style Dishes:** The Oatmeal Griddle Cake Mix allows consumers to recreate a restaurant-style brunch experience at home, offering a cost-effective alternative to chef-made menu items. - **Rise of Quick-prep Food Products:** The product's quick preparation time and easy blending process reflects the growing demand for convenient food products that can be ready in minutes. ### Sectors Adopting This - **Food Retail:** Salt's Cure General Store's Oatmeal Griddle Cake Mix is a disruptor in the food retail industry, capitalizing on the trend of consumers seeking convenient breakfast options with an artisanal twist. - **Hospitality:** The Oatmeal Griddle Cake Mix provides an opportunity for hospitality businesses to offer unique and cost-effective DIY breakfast options to their guests. - **Food Manufacturing:** The rise of quick-prep food products like the Oatmeal Griddle Cake Mix opens up opportunities for food manufacturing companies to cater to consumers' increasing demand for easy and convenient meal solutions. ## Related on Trend Hunter - [American-Style Breakfast Mixes](https://www.trendhunter.com/trends/american-style-pancake-mix.md) - [Limited Ingredient Pancake Mixes](https://www.trendhunter.com/trends/bobs-red-mill-pancake-waffle-mix.md) - [Savory Pancake Mixes](https://www.trendhunter.com/trends/ojaswe-pancake-mix.md) - [Grilled Potato Pancake Mixes](https://www.trendhunter.com/trends/griddle-mix-golden-grill.md) - [Hidden Veggie Pancake Mixes](https://www.trendhunter.com/trends/homestyle-pancake-mix.md) - [Gluten-Free Breakfast Mixes](https://www.trendhunter.com/trends/pancake-waffle-mix.md) - [Birthday Cake Pancake Mixes](https://www.trendhunter.com/trends/birthday-girl-vanilla-pancakes-mix.md) - [Toaster-Ready Griddle Pancakes](https://www.trendhunter.com/trends/griddle-pancakes.md) - [Nutritious Pancake Mixes](https://www.trendhunter.com/trends/nutritious-pancake-mix.md)