# Sustainable Neutral Lifestyle Sneakers New Balance Launches Three Silhouettes for Grey Day By Amy Duong | Published 2022-05-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/grey-day References: [hypebeast](https://hypebeast.com/2022/5/new-balance-2022-grey-day-collection-release-info) & [newbalance](https://www.newbalance.co.uk/grey-all-day/) [New Balance](https://www.trendhunter.com/trends/grey-day-2) introduces three heritage sneaker models in celebration of its annual Grey Day, where the brand honors the [signature colorway](https://www.trendhunter.com/trends/nimbus-cloud-colorway-1). This latest pack features the 327 model, the 57/40 silhouette, and the XC-72 sneaker, which are now launching under the Worn by Anyone campaign. It is pushing the message of the versatility and progressive nature of the original design. The 327 sneaker is made from [mesh and suede](https://www.trendhunter.com/trends/washed-suede) throughout the upper and marked with a silver tonal N logo at the lateral side complete with a white midsole and black outsole. The 57/40 follows as it boasts a hybrid look made from a blend of nylon, mesh, and suede. The final sneaker stems from a 70s inspiration that has a dramatic textured outsole that extends to the mudguard. Image Credit: New Balance ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 44% | Activity: 22% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Heritage Sneaker Revival:** The release of New Balance's latest pack indicates a trend towards bringing back retro-style sneakers to the market. - **Sustainable Fashion:** New Balance’s launch of sneakers made with eco-friendly materials and production processes highlights a growing trend towards sustainable fashion in the industry. - **Versatile Sneaker Design:** New Balance's campaign for their Grey Day collection emphasizes the versatility and progressive nature of the sneakers, highlighting a trend towards functional design. ### Industries Being Reshaped - **Athletic Footwear:** New Balance’s launch of three new sneaker models highlights a trend towards innovation in athletic footwear, specifically casual and versatile sneakers. - **Sustainable Fashion:** The use of eco-friendly materials and production processes in New Balance’s latest sneaker launch shows a trend towards sustainability in the fashion industry. - **Retro Fashion:** The release of three heritage sneaker models by New Balance indicates a trend towards bringing back vintage or retro fashion styles. ## Related on Trend Hunter - [Greyscale Lifestyle Sneaker Packs](https://www.trendhunter.com/trends/grey-day-2.md) - [Muted Neutral Earthy Sneakers](https://www.trendhunter.com/trends/grey-days-colorway.md) - [Earthy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/made-in-usa-2.md) - [Neutral Tonal Lifestyle Footwear](https://www.trendhunter.com/trends/9060-sneaker-colorway.md) - [Minimal Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/509-sneaker.md) - [Neutral Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/204l-sneaker.md) - [Neutral Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/m991wtr.md) - [Muted Tonal Heritage Sneakers](https://www.trendhunter.com/trends/grey-matter.md) - [Minimal Greyscale Lifestyle Sneakers](https://www.trendhunter.com/trends/nimbus-cloud-colorway-1.md)