# Chocolate Bar Protein Snacks The Grenade Soft Core Range More Closely Mimics Confectionery By Michael Hemsworth | Published 2026-07-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/grenade-soft-core References: [talkingretail](https://www.talkingretail.com/products-news/confectionery/grenade-launches-grenade-soft-core-17-07-2026/) & [grenade](https://www.grenade.com)  The Grenade Soft Core range has been developed by the brand in the UK as a product that fully embraces confectionery treat varieties to offer consumers something that more closely resembles a conventional chocolate bar. The product takes a more forthcoming approach to [protein bar formulation](https://www.trendhunter.com/trends/double-layer-crispy-protein-bar) by tapping into some of the most important characteristics from the candy category, but giving them a nutrition-minded overhaul. The bar thus features a rounded format that has a soft texture with a rich center filling to mimic what's found in traditional candy bar formats. Featuring 15-grams of protein per serving, the bars have [two-grams of sugar](https://www.trendhunter.com/trends/trek-high-protein-bars) and come in three flavors including Chocolate Peanut Butter Flavour, Golden Caramel Flavour and Double Chocolate. The Grenade Soft Core range is arriving now in the UK to help refresh the protein snack category as more consumers than ever come to expect protein from all their favorite foods and snacks. ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 57% | Activity: 70% | Freshness: 84% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Confectionery-inspired Protein:** Protein snacks are increasingly borrowing textures, fillings, and flavor cues from chocolate bars, creating room for indulgent nutrition products that blur the line between candy and functional food. - **Low-sugar Indulgence:** Reduced-sugar formulations with rich taste profiles are reshaping better-for-you snacking by meeting consumer demand for treats that feel indulgent without traditional nutritional tradeoffs. - **Everyday Protein Integration:** Protein is expanding beyond fitness-focused formats into familiar snack occasions, opening space for mainstream products that deliver functional benefits through accessible, craveable formats. ### Where This Applies - **Functional Foods:** The functional foods sector is evolving as brands combine performance-oriented ingredients with mainstream treat formats to reach consumers seeking wellness benefits in everyday eating. - **Confectionery:** Candy-inspired innovation is influencing adjacent categories, with opportunities emerging around hybrid products that preserve sensory appeal while improving nutrition credentials. - **Snack Foods:** The snack foods market is being reshaped by demand for convenient products that balance indulgence, satiety, and health positioning in formats suited to frequent consumption. ## Related on Trend Hunter - [Double-Coated Protein Bars](https://www.trendhunter.com/trends/david-protein-bronze.md) - [Soft Core Protein Bars](https://www.trendhunter.com/trends/grenade-cadbury-creme-egg-protein-bar.md) - [Easter Chocolate Protein Bars](https://www.trendhunter.com/trends/grenade-soft-core-creme-egg-protein-bar.md) - [Chocolate-Forward Protein Snack Bars](https://www.trendhunter.com/trends/kind-snacks-protein-max-bars.md) - [Dessert-Inspired Protein Bar Lineups](https://www.trendhunter.com/trends/raw-protein-bars.md) - [Treat-Like Energy Protein Bars](https://www.trendhunter.com/trends/lrabar-protein.md) - [Soft-Center Protein Bars](https://www.trendhunter.com/trends/core-whipped-protein-bar.md) - [Protein-Packed Easter Desserts](https://www.trendhunter.com/trends/creme-egginspired.md) - [Indulgent Caramel Protein Bars](https://www.trendhunter.com/trends/snck-protein-bar.md)