# HR Management Games 'From Ivan' is Essentially a Greeting Card Game in a Soviet Style Company By Justin Lam | Published 2018-06-09 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/greeting-card-game References: [kotaku](https://kotaku.com/a-video-game-about-choosing-the-right-greeting-card-1826647585) & [ndef.itch.io](https://ndef.itch.io/fromivan) May [indie games](https://www.trendhunter.com/trends/raiders-of-blackveil) have managed to turn [mundane tasks into compelling experiences](https://www.trendhunter.com/trends/chorequest) and 'From Ivan' is no different as it manages to be an incredibly entertaining greeting card game. Developed by Sean Bouchard, Martzi Campos and Will Campos, From Ivan places players in the shoes of a new HR Manager. This title is a tad overblown as players will rarely do any real HR work and will instead spend their time choosing greeting cards and sending them to the correct person. A greeting card game may sound pointless or boring, but From Ivan manages to be incredibly compelling and hilarious throughout the game. The narrative of the game is branching and depending on which cards the players chose will dictate the various endings of the game. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 11% | Activity: 15% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### What Makes This Trend Stand Out - **Indie Game Development:** Disruptive innovation opportunity: Explore new ways to turn mundane tasks into compelling gaming experiences. - **Narrative Branching:** Disruptive innovation opportunity: Develop interactive storytelling techniques that allow players to impact game endings based on their choices. - **Gamification of HR Management:** Disruptive innovation opportunity: Apply game mechanics to HR management processes to increase engagement and fun in the workplace. ### Sectors Adopting This - **Gaming Industry:** Disruptive innovation opportunity: Create more unconventional games that bring enjoyment to seemingly monotonous tasks. - **Digital Marketing Industry:** Disruptive innovation opportunity: Utilize interactive narratives in marketing campaigns to engage audiences and provide personalized experiences. - **Human Resources Industry:** Disruptive innovation opportunity: Incorporate gamification elements into HR processes to enhance employee engagement and satisfaction. ## Related on Trend Hunter - [Creative Frustration Outlets](https://www.trendhunter.com/trends/punch-your-client.md) - [Fantasy Improv Games](https://www.trendhunter.com/trends/dungeon-tryouts.md) - [Creative Hollywood-Themed Games](https://www.trendhunter.com/trends/hollywoodthemed-games.md) - [First-Person Television-Inspired Games](https://www.trendhunter.com/trends/not-for-broadcast.md) - [Corporate Team-Building Games](https://www.trendhunter.com/trends/monox-island.md) - [Gaming Ads-Inspired Video Games](https://www.trendhunter.com/trends/those-games.md) - [Work-Ditching Video Game Campaigns](https://www.trendhunter.com/trends/ghost-your-boss.md) - [Twisted Storytelling Games](https://www.trendhunter.com/trends/storiado.md) - [Work Platform Game Features](https://www.trendhunter.com/trends/games-for-work.md)