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# Plant-Based Beverage Powders
Vega Greens Drink is Made with Organic Greens for Quick Consumption

By Michael Hemsworth | Published 2017-01-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/greens-drink
References: [trndmonitor](https://trndmonitor.com/supplement-spotlight-vega-greens-tub/) & [myvega](https://myvega.com/)

The Vega Greens drink is intended to be a quick, effective way to keep your intake level of greens up without having to constantly be munching away on salads or plant-based snacks.

Each serving of Vega Greens is packed with as much vitamin C and A as a cup of kale and half a cup of spinach. The ingredients include parsley, kale, spinach, spirulina, wheatgrass, broccoli sprouts, holy basil, chlorella and alfalfa.

The Vega Greens drink contains just 15-calories per serving and comes in two flavor options including Mint Lemonade and Matcha Honeydew. The powder can be drank on its own when mixed with water or can be a great option to add to smoothies to help increase your overall intake of green foods.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 37% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Plant-based Beverage Powders:** An increased demand for plant-based beverage powders that provide quick and effective nutrition.
- **Organic Greens:** A growing interest in organic greens as a primary ingredient in plant-based beverage powders.
- **Alternative to Salads:** A trend towards seeking more convenient and appealing alternatives to traditional salad consumption.

### Sectors Adopting This

- **Food and Beverage Manufacturing:** Potential for food and beverage manufacturers to develop new and innovative plant-based beverage powders and ingredients.
- **Health and Wellness:** Opportunity for health and wellness professionals to recommend and promote plant-based beverage powders as a supplement for overall nutrient intake.
- **Fitness Supplements:** Potential for fitness companies to incorporate plant-based beverage powders as an alternative means of providing essential nutrients.

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