# Greener Toy Pressures Wal-mart Pushes For Eco Games By Going Like Sixty | Published 2008-08-30 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/greening-retail-wal-mart-pushes-game-makers-to-be-more-green References: [checkoutblog](http://checkoutblog.com/entries/2008/8/28/green_gaming__yup.aspx) Wal-Mart, the world's largest retailer and thus the world's largest seller of game stations, wants toy manufacturers to be more green. As a result, the big players in gaming were summoned to rural Arkansas and given the instruction. *Be more green in your manufacturing, shipping, and packaging.* They invited a rep from the Natural Resources Defense Council to assist. Not only was packaging a major topic but water consumed, power used, and gas emitted. **Implications** - The numbers are astounding: 101 million games in plastic cases sold last year along which is the equivalent green gas emissions to over 9,000 automobiles. Finding ways to repurpose this plastic is a must. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 68% | Activity: 94% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Eco-friendly Manufacturing:** Exploring sustainable manufacturing practices in the toy industry to reduce environmental impact and waste. - **Green Packaging:** Developing eco-friendly packaging solutions for toys to minimize plastic waste and carbon emissions. - **Circular Economy:** Implementing strategies to repurpose and recycle plastic materials from gaming products to reduce greenhouse gas emissions. ### Who This Affects Most - **Toy Manufacturing:** Opportunities for toy manufacturers to adopt greener practices and meet the demand for eco-friendly toys. - **Retail:** Retailers can highlight and promote eco-friendly toys, contributing to the greening of the industry and meeting customer preferences. - **Environmental Consulting:** Environmental consulting firms can provide expertise on sustainable practices and help toy manufacturers navigate green manufacturing processes. ## Related on Trend Hunter - [Recycled Plastic Game Controllers](https://www.trendhunter.com/trends/xbox-wireless-controller-remix-special-edition.md) - [Certified Carbon-Neutral Toys](https://www.trendhunter.com/trends/mega-bloks-green-town.md) - [Carbon-Aware Game Console Updates](https://www.trendhunter.com/trends/carbon-aware.md) - [Food-Based Toy Block Alternatives](https://www.trendhunter.com/trends/lego-6.md) - [Decluttering Toy Initiatives](https://www.trendhunter.com/trends/taptorebox.md) - [Second Hand Gaming Retailers](https://www.trendhunter.com/trends/second-hand.md) - [Virtual Recycling Campaigns](https://www.trendhunter.com/trends/intel-and-dell.md) - [Furniture Brand Green Friday Campaigns](https://www.trendhunter.com/trends/green-friday-campaign.md) - [Eco-Conscious Puzzle Games](https://www.trendhunter.com/trends/kwalee.md)