# Healthy Sustainable Beverage Brands Greenhouse is a Canadian Brand that Encourages Healthy Living By Amy Duong | Published 2020-01-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/greenhouse References: [greenhouse](https://www.greenhouse.ca/) [Greenhouse](https://www.trendhunter.com/trends/smoothie-happy-hour) is a beverage company based in Canada and it boasts the mission to create a [healthy and sustainable lifestyle approach](https://www.trendhunter.com/trends/flora1). The promotion of healthy living by Greenhouse is to mainly normalize the practice in order to encourage a better quality of living overall. Greenhouse was launched on Macpherson Ave in Toronto in 2014 originally -- it functioned as a shop throughout the day and throughout the night, it functioned as a production facility. Since then, Greenhouse has grown immensely. The founders originally had [cold-pressed juice](https://www.trendhunter.com/trends/evergreen-juice) while traveling and knew that it should be embraced as a part of one's lifestyle. This way, it can keep one's immune system strong and the benefits from the ingredients are packed in large quantities. Image Credit: Greenhouse ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 53% | Activity: 68% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Healthy Lifestyle Promotion:** Brands focusing on promoting healthy and sustainable lifestyle practices can tap into the growing demand for health-conscious products. - **Cold-pressed Juices:** The trend of cold-pressed juices offers a disruptive opportunity for brands to introduce innovative juice blends that deliver maximum health benefits. - **Sustainable Packaging:** The increasing consumer demand for environmentally-friendly products presents an opportunity for brands to innovate in sustainable packaging and reduce their carbon footprint. ### Where This Applies - **Beverage Industry:** The beverage industry can capitalize on the trend of healthy and sustainable products by introducing innovative offerings and leveraging sustainable packaging solutions. - **Food Retail Industry:** Food retail businesses can explore partnerships with healthy beverage brands and offer cold-pressed juice products in stores and online to meet the growing demand for health-conscious products. - **Packaging Industry:** The packaging industry can seize the opportunity to design and produce innovative and sustainable packaging solutions for healthy beverage brands that align with their environmentally-friendly values. ## Related on Trend Hunter - [Urban Bottle Sustainable Initiatives](https://www.trendhunter.com/trends/fields-green-with-grass-not-glass.md) - [Smoothie Happy Hours](https://www.trendhunter.com/trends/smoothie-happy-hour.md) - [Daily Greens Drinks](https://www.trendhunter.com/trends/daily-greens-drink.md) - [Nutrient-Packed Green Juices](https://www.trendhunter.com/trends/sunrise-greens.md) - [Curated Organic Beverage Menus](https://www.trendhunter.com/trends/organic-beverage-menu.md) - [Ready-to-Drink Daily Greens](https://www.trendhunter.com/trends/greens-on-the-go.md) - [Sustainably Grown Cannabis Brands](https://www.trendhunter.com/trends/sustainably-grown-cannabis.md) - [Delicious Hydration-Focused Beverages](https://www.trendhunter.com/trends/healthy-botanical-beverage.md) - [Effervescent Nutrient-Packed Green Drinks](https://www.trendhunter.com/trends/huel-daily-greens.md)