# Fast Organic Burger Chains This Greek Burger Chain Boasts Sleek Packaging for the Design Lover By Rebecca Byers | Published 2015-09-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/greek-burger References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/09/burger-nest.html) [Burger Nest](https://www.trendhunter.com/trends/spongebob-menu) is a Greek burger chain boasting a dynamic [new packaging scheme](https://www.trendhunter.com/trends/higgidy-1) for its all-natural menu items. Created by Sophia Georgopoulou, the new visual identity for the chain is characterized by its bold black and yellow branding and its lively illustrations. The new Greek burger chain is already gaining a reputation for itself based on its all-natural menu and eye-catching branding. Based in the Greek city of Loutraki, Burger Nest's visual branding is sleek, modern and attractive, with the refined branding adding a sense of trust in the consumer. Given the modern concern regarding conscious consumption, especially when it comes to [quick service restaurants](https://www.trendhunter.com/trends/odd-burger-cpg-products), consumers will take refuge in the no frills packaging and all-natural menu that makes apparent to the customer the consideration gone into production. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 85% | Activity: 81% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **All-natural Menu:** Creating an all-natural menu is a disruptive innovation opportunity for fast food chains looking to meet the growing consumer demand for healthier options. - **Eye-catching Branding:** Developing a visually appealing and memorable brand identity is a disruptive innovation opportunity for restaurants aiming to stand out in a competitive market. - **Conscious Consumption:** Addressing the modern concern of conscious consumption through packaging and transparent sourcing can be a disruptive innovation opportunity for quick service restaurants. ### Sectors Adopting This - **Fast Food:** Fast food chains can explore the disruptive innovation opportunities of offering all-natural menu items and eye-catching branding to cater to health-conscious consumers. - **Restaurant:** Restaurants can capitalize on the trend of conscious consumption by providing transparent sourcing information and environmentally friendly packaging for their menu items. - **Design:** The design industry can play a role in creating visually appealing and impactful branding solutions for restaurants aiming to attract customers through their packaging and visual identity. ## Related on Trend Hunter - [Made-to-Order Retailer Burgers](https://www.trendhunter.com/trends/nittany-minitmart-signature-burger-menu.md) - [Greek Cuisine-Inspired Burgers](https://www.trendhunter.com/trends/greektown-sandwiches.md) - [Bold Bright Burger Restaurants](https://www.trendhunter.com/trends/flipnfry.md) - [Show-Inspired Burger Menus](https://www.trendhunter.com/trends/spongebob-menu.md) - [Casual Pizzeria Marketing](https://www.trendhunter.com/trends/uk-pizza-chain.md) - [Vegan Mediterranean Chicken Products](https://www.trendhunter.com/trends/mediterranean-vegan-chicken-nuggets.md) - [Alternative Protein Restaurants](https://www.trendhunter.com/trends/neat-burger-2.md) - [Ready-to-Cook One-Ingredient Burgers](https://www.trendhunter.com/trends/organic-beef-burgers.md) - [Nostalgic Vegan Fast Food](https://www.trendhunter.com/trends/mr-charlies.md)