# Branded Hockey Card Sets Tim Hortons Launches the Greatest Duos Trading Card Set By Kalin Ned | Published 2024-04-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/greatest-duos-trading-card-set References: [newswire](https://www.newswire.ca/news-releases/tim-hortons-launches-new-greatest-duos-trading-card-set-featuring-nhl-r-and-pwhl-r-players-and-retired-nhl-r-legends-882323221.html)  Tim Hortons' brand new Greatest Duos Trading Card Set features current [NHL®](https://www.trendhunter.com/trends/nhl-hockey-card) and PWHL® players along with retired NHL® legends. This set includes 180 cards showcasing impactful and iconic duos on the ice, such as Connor McDavid and Auston Matthews, Sidney Crosby and Kris Letang, and Brady and Matthew Tkachuk, among others. Collectors also have the chance to find rare signed cards, as well, which amps up the stakes of the branded experience. In tandem with the Greatest Duos Trading Card Set, Tim Hortons is also reintroducing the [Tims](https://www.trendhunter.com/trends/valentims-cards) NHL Hockey Challenge™ Stanley Cup® Playoffs Edition, offering fans the opportunity to win prizes including a trip to the 2025 Stanley Cup® Final and free coffee for a year. The Greatest Duos Trading Card Set is available for purchase at participating Tim Hortons restaurants, with each pack containing three cards and the possibility of winning Duos-themed prizes. Image Credit: Tim Hortons ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 80% | Activity: 90% | Freshness: 23% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Collectible Trading Cards:** The rise of collectible trading cards featuring iconic duos in sports presents a unique opportunity for engaging fan experiences and brand collaborations. - **Branded Experience Promotions:** Incentivizing purchases through rare signed cards and exclusive prizes boosts customer engagement and loyalty in branded experiences. - **Interactive Fan Challenges:** Integrating interactive fan challenges tied to major sporting events like the Stanley Cup Playoffs enhances customer participation and excitement. ### Where This Applies - **Sports Memorabilia:** The sports memorabilia industry can leverage partnerships with popular brands to offer exclusive collectibles and boost market demand. - **Promotional Marketing:** Promotional marketing industries can elevate customer engagement by creating branded experiences with incentives and limited-edition offerings. - **Event Sponsorship and Activation:** Event sponsorship and activation sectors can maximize exposure and fan interaction by integrating interactive challenges and exclusive prizes. ## Related on Trend Hunter - [Anniversary Edition Hockey Cards](https://www.trendhunter.com/trends/nhl-hockey-card.md) - [Hockey-Centric QSR Partnerships](https://www.trendhunter.com/trends/tim-hortons-x-the-pwhl.md) - [QSR Valentine's Day Promotions](https://www.trendhunter.com/trends/valentims-cards.md) - [Hockey Rivalry Burger Menus](https://www.trendhunter.com/trends/showdown-menu.md) - [Youth Soccer Partnerships](https://www.trendhunter.com/trends/timbits-soccer.md) - [Nostalgic Cup Designs](https://www.trendhunter.com/trends/tim-hortons-vintage-cup.md) - [Nostalgic Hockey-Inspired Qsr Campaigns](https://www.trendhunter.com/trends/hockey-song.md) - [Canadian Hockey Team Donuts](https://www.trendhunter.com/trends/leafs-nation-donut.md) - [Coffee Cup Prize Promotions](https://www.trendhunter.com/trends/tim-hortons-roll-up-to-win.md)