# Pioneering Asian Market EVs The Great Wall Motor ORA R1 Electric Vehicle is Compact and Efficient By Michael Hemsworth | Published 2019-01-02 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/great-wall-motor-ora-r1 References: [tuvie](http://www.tuvie.com/great-wall-motor-ora-r1-electric-car-signals-new-era-in-chinas-new-energy-vehicle-market/) & [gwm-global](http://www.gwm-global.com) The Great Wall Motor [ORA](https://www.trendhunter.com/trends/r17-restomod) [R1](https://www.trendhunter.com/trends/rivian-california-dune) electric vehicle has been launched by the China-based automotive manufacturer as a transportation option for the average citizen that seeks to eliminate the need for gas-powered alternatives. The [compact vehicle](https://www.trendhunter.com/trends/compact-electric-microcar) boasts enhanced safety, interior space, intelligence and exterior design features that make it a frontrunner in the industry when compared to other options. The vehicle has been designed in five color options and comes backed by a three-year or 120,000km warranty, while the core components are covered under an eight-year or 15,000km warranty. The Great Wall Motor ORA R1 boasts a modest top speed of 62mph that is achieved with the small 35kW motor and will be available for purchase at a subsidized cost of between 59,800 RMB to 77,800 RMB. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 75% | Activity: 37% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Compact Electric Vehicles:** The rise of compact electric vehicles like the Great Wall Motor ORA R1 opens up opportunities for innovative designs and improved efficiency in the EV industry. - **Enhanced Safety Features:** There is a growing demand for EVs with advanced safety features like those found in the Great Wall Motor ORA R1, creating opportunities for tech advancements and partnerships in the automotive industry. - **Affordable Electric Transportation:** The availability of affordable electric vehicles like the Great Wall Motor ORA R1 represents a disruptive innovation in the automotive industry, providing an alternative to traditional gas-powered vehicles for the average consumer. ### Where This Applies - **Automotive Industry:** The automotive industry can explore new design possibilities and technological advancements to meet the demand for compact electric vehicles and enhanced safety features. - **Electric Vehicle Manufacturing:** The electric vehicle manufacturing industry can leverage the success of the Great Wall Motor ORA R1 to develop more affordable options and expand their market share. - **Sustainable Transportation:** The sustainable transportation industry can benefit from the rise of affordable electric vehicles, like the Great Wall Motor ORA R1, by promoting eco-friendly transportation options and infrastructure development. ## Related on Trend Hunter - [Rapid Charge Electric SUVs](https://www.trendhunter.com/trends/compact-suv-ev.md) - [Rugged Entry-Level Electric SUVs](https://www.trendhunter.com/trends/rivian-r3.md) - [Diminutive Urban Electric Cars](https://www.trendhunter.com/trends/urban-electric-cars.md) - [Long-Range PHEV SUVs](https://www.trendhunter.com/trends/omoda-7.md) - [Phosphate Battery-Powered EVs](https://www.trendhunter.com/trends/affordable-electric-car.md) - [EV Lifestyle Automakers](https://www.trendhunter.com/trends/radar-auto.md) - [Affordable Two-Seater Electric Vehicles](https://www.trendhunter.com/trends/ark-zero.md) - [Stylish Compact SUV Designs](https://www.trendhunter.com/trends/compact-suvs.md) - [Global Electric SUVs](https://www.trendhunter.com/trends/leapmotor-b10.md)