# Giant Serving Cereal Packaging Great Grains Raisins, Dates, and Pecans Cereal Comes in a New Box By Michael Hemsworth | Published 2024-12-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/great-grains-raisins-dates-and-pecans References: [snackandbakery](https://www.snackandbakery.com/articles/112768-post-consumer-brands-cereal-goes-giant) & [postconsumerbrands](https://www.postconsumerbrands.com)  The Great Grains Raisins, Dates, and Pecans Cereal from [Post Consumer](https://www.trendhunter.com/trends/moms-best-cereals) brands is making its way to retailers in a new serving size that will come as welcome news to those who like to shop in bulk. The product now comes in a Giant Size box option that features 25-ounces of cereal inside and is thus perfect for families or shoppers on the hunt for greater value. The cereal is headed to Publix, Ahold and [Hannaford](https://www.trendhunter.com/trends/dubai-chocolate-bars) retailers starting January 1, 2025 when shoppers can pick it up for $7.49. Brand Manager Nikole Vargas commented on the new Great Grains Raisins, Dates, and Pecans Cereal size saying, "Great Grains is a fan-favorite cereal because it's packed with a trio of real ingredients and [whole grains](https://www.trendhunter.com/trends/cascadian-farm-cereals). With sweet raisins, delicious dates and crunchy pecans—it’s a cereal that kicks the day off with a fast and flavorful start. To give Great Grains fans more of the cereal they love, we’re introducing a new, 25-oz Giant Size of Great Grains Raisin Date Pecan, so they can enjoy their favorite cereal every morning without countless trips to the grocery store." Image Credit: Post Consumer Brands ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 29% | Activity: 33% | Freshness: 32% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Bulk Buying Revolution:** The shift towards giant serving sizes in cereal packaging reflects a broader consumer trend favoring bulk purchases to maximize value and reduce shopping frequency. - **Value-based Packaging:** Expanding packaging options to offer larger sizes caters to a growing demand for products that provide greater value and convenience for cost-conscious families. - **Ingredient Transparency Focus:** Highlighting the use of real ingredients like raisins, dates, and pecans taps into a consumer desire for transparency and quality in packaged food products. ### Industries Being Reshaped - **Food Retail:** The move to larger serving sizes positions food retailers to attract budget-minded shoppers looking for convenient solutions without frequent store visits. - **Packaging Innovation:** Companies in the packaging industry are poised to support food brands by developing eco-friendly and cost-efficient large packaging formats that meet consumer needs. - **Grocery Wholesale:** As bulk buying becomes more popular, grocery wholesalers can capitalize on this trend by offering competitive pricing on large packaging options. ## Related on Trend Hunter - [Crispy Cinnamon-Forward Cereals](https://www.trendhunter.com/trends/cinnamon-pebbles-cereal.md) - [Nutritious Alt Cereal Expansions](https://www.trendhunter.com/trends/real-cocoa-sunflower-cereal.md) - [Giant Cereal Pieces](https://www.trendhunter.com/trends/big-fruit-loop.md) - [Nutty Vegan Granola Cereals](https://www.trendhunter.com/trends/almond-pecan-crunch.md) - [Cute Miniaturized Cereal Ranges](https://www.trendhunter.com/trends/minis-cereals.md) - [Nutty High-Fiber Breakfast Cereals](https://www.trendhunter.com/trends/weetabix-oatibix-flakes-nutty-crunch.md) - [Graham Cracker-Dusted Cereals](https://www.trendhunter.com/trends/cinnagraham-toast-crunch.md) - [Free-From Kid-Friendly Cereals](https://www.trendhunter.com/trends/moms-best-cereals.md) - [Nutty Maple-Infused Granolas](https://www.trendhunter.com/trends/maple-pecan-granola.md)