# Unexpected Italian Cookie Flavors These New Great British Biscotti Products are Sweet and Savory By Michael Hemsworth | Published 2018-03-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/great-british-biscotti References: [foodbev](https://www.foodbev.com/news/great-british-biscotti-debuts-two-new-savoury-and-sweet-options/) & [greatbritishbiscotti](http://www.greatbritishbiscotti.co.uk) The Great British Biscotti company has unveiled a series of [new cookie flavors](https://www.trendhunter.com/trends/fancypants-cookies) that will speak to consumers who are looking for a decidedly different take on the [classic Italian treats](https://www.trendhunter.com/trends/white-rabbit-products). The brand has announced four new flavors including 'Red Onion Marmalade & Walnut,' 'Sour Cherry & Double Chocolate,' 'Spiced Apple & Dark Chocolate' and 'Stilton & Raisin,' which are all made with premium ingredients. The cookies have been packaged with a small bit of advice for shoppers on the bottom-front of the container that offers them a suggestion for how to enjoy them. This could include pairing them with soup, a [cheese board](https://www.trendhunter.com/trends/goats-cheese-and-rosemary), coffee or as part of your favorite dessert. The new Great British Biscotti cookie varieties will launch into the market in April. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 57% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Unique Italian Cookie Flavors:** Opportunity to disrupt the traditional cookie market by offering unconventional Italian-inspired flavors. - **Pairing Suggestions on Packaging:** Disruptive opportunity to enhance the consumer experience by providing pairing suggestions on cookie packaging. - **Premium Ingredient Cookies:** Opportunity to disrupt the market by offering cookies made with high-quality, premium ingredients. ### Industries Being Reshaped - **Food Manufacturing:** Disruptive innovation opportunities in the food manufacturing industry through the creation of unique cookie flavors. - **Snack Foods:** Opportunities for disruptive innovation in the snack foods industry by introducing unconventional biscotti flavors. - **Packaging and Labeling:** Disruptive opportunity in the packaging and labeling industry by including pairing suggestions on cookie containers. ## Related on Trend Hunter - [Traditional Italian Biscotti Snacks](https://www.trendhunter.com/trends/crosta-mollica-bakery-range.md) - [Better-for-You Biscotti](https://www.trendhunter.com/trends/grainfree-biscotti.md) - [Savory Snack Biscuit Products](https://www.trendhunter.com/trends/jacobs-biscuits.md) - [Italian Gelato Truffles](https://www.trendhunter.com/trends/gelato-truffles.md) - [Black Forest-Flavored Biscuits](https://www.trendhunter.com/trends/sainsburys-3.md) - [Accessible Premium Biscuit Products](https://www.trendhunter.com/trends/border-biscuit.md) - [Artisanal Imprinted Shortbread Cookies](https://www.trendhunter.com/trends/pepperidge-farm-chessmen.md) - [Seasonally Inspired Snack Cookies](https://www.trendhunter.com/trends/fancypants-cookies.md) - [Savory Goat Cheese Biscuits](https://www.trendhunter.com/trends/goats-cheese-and-rosemary.md)