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# Flavorful Portioned Snack Products
graze Snack Packs Come in Two Flavor Options

By Michael Hemsworth | Published 2024-05-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/graze-snack-packs
References: [retailtimes](https://retailtimes.co.uk/graze-launches-brand-new-snack-packs-for-on-the-go/) & [uk.graze](https://uk.graze.com)

![Flavorful Portioned Snack Products](https://cdn.trendhunterstatic.com/thumbs/534/graze-snack-packs.jpeg)

The graze Snack Packs are making their way to the UK market as a series products perfect for helping consumers to enjoy a [convenient snack](https://www.trendhunter.com/trends/strings-things-munch-mix) without losing sight of their nutritional needs. The snacks are crafted with a mix of roasted corn, corn hoops and broad beans that have been covered in a blend of seasoning to make them as flavorful as they are crunchy. The snack comes in Smoky Barbecue and Marmite flavor options, which both come in at 100-calories per pack to make it as easy as possible for consumers to incorporate them into their daily diet.

CEO Joanna Allen spoke on the new graze Snack Packs saying, "As a business, innovation is crucial to offering consumers healthy snacks that they’re excited to try, and that conveniently fit into their lifestyle. We’re excited to offer two of our popular Crunch recipes in new Snack Pack [multipacks](https://www.trendhunter.com/trends/the-protein-ball-co-multipack) to create an accessible snacking solution for consumers on the go. We hope everyone will enjoy the new packaging as much as we do.”

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 43% | Activity: 46% | Freshness: 24%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Portion-controlled Snacks:** Portion-controlled snacks offer a balance between convenience and health, appealing to consumers who are mindful of their caloric intake.
- **Flavor-infused Healthy Snacks:** Infusing healthy snacks with bold flavors like smoky barbecue and Marmite satisfies taste buds while maintaining nutritional benefits.
- **On-the-go Nutrition:** Snacks designed for on-the-go consumption provide busy consumers with nutritious options that easily fit into their daily routines.

### Sectors Adopting This

- **Healthy Snack Foods:** The healthy snack food industry continues to innovate with products that blend nutrition with flavor.
- **Convenience Food Products:** Convenience foods are evolving to meet the demands of consumers seeking quick, healthy options.
- **Food Packaging:** Innovative packaging solutions for snacks offer portability and ease, enhancing consumer experience and engagement.

## Related on Trend Hunter

- [Savory Yeast Spread Snacks](https://www.trendhunter.com/trends/graze-marmite-crunch.md)
- [Rebranded Snack Packaging](https://www.trendhunter.com/trends/graze.md)
- [Flavorful Nutrient-Dense Snack Ranges](https://www.trendhunter.com/trends/whitworths-snacks.md)
- [Dairy-Driven Snack Products](https://www.trendhunter.com/trends/smug-dairy.md)
- [Better-for-You Chip Snack Packs](https://www.trendhunter.com/trends/grab-go-snack-packs.md)
- [Nutritious Hummus Snack Packs](https://www.trendhunter.com/trends/chicp-snack-packs.md)
- [Flavor-Packed Peanut Snacks](https://www.trendhunter.com/trends/manilife-peanut-snacks.md)
- [Portioned Lentil Chip Packaging](https://www.trendhunter.com/trends/properchips-multipacks.md)
- [Savory On-the-Go Snack Bars](https://www.trendhunter.com/trends/savory-bars.md)
