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# Monochromatic Mid-Top Sneakers
The Air Jordan KO Sneaker Model Gets a Grayscale Colorway

By Amy Duong | Published 2022-07-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/grayscale-colorway
References: [hypebeast](https://hypebeast.com/2022/7/air-jordan-1-ko-do5047-100-release-date)

Jordan Brand unveils a Grayscale colorway palette that details the Air Jordan 1 KO sneaker model for the Spring season. The new iteration boasts a versatile design language that has a [clean white finish](https://www.trendhunter.com/trends/pure-money) throughout most of the base foundation.

It features breathable canvas materials overlaying the forefoot and the throat section of the shoe as crisp white accents detail the ankle flaps, nylon tongues, and quarter panels. Touches of [tonal contrast](https://www.trendhunter.com/trends/black-toe-version) arrive at the black Swoosh logo on the lateral side of the shoe, the trimming, the [Nike](https://www.trendhunter.com/trends/irregular-shadow-colorway) branding on the tongue, and the AKJO logo accents. Beige makes it through the collar windows and rests on top of cookies and cream-themed outsole base.

Image Credit: Nike

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 48% | Activity: 20% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Grayscale Sneakers:** The trend towards grayscale-colored sneakers emphasizes a versatile yet trendy design that can be applied to various footwear styles.
- **Canvas Materials:** The use of breathable canvas materials in sneaker design highlights a shift towards more sustainable, eco-friendly fashion options.
- **Tonal Contrast:** Sneaker brands are incorporating contrasting tones in their designs to create a unique and visually appealing product.

### Sectors Adopting This

- **Fashion and Apparel:** The fashion and apparel industry can apply the grayscale trend to various clothing items and accessories to appeal to a customer base that values simplicity and versatility.
- **Sneaker Manufacturing:** The use of eco-friendly materials in sneaker manufacturing can provide an opportunity for companies to tap into a growing market for sustainable footwear.
- **Marketing and Advertising:** Sneaker brands can use tonal contrast as a way to differentiate their products and create a unique, recognizable brand image.

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