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# Grassy Bookmarks
The Grass Marker Keeps it Green While Keeping the Page

By Carly Foy | Published 2011-05-08 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/grass-marker
References: [7gadgets](http://www.7gadgets.com/2011/05/06/green-marker-grass-post-it-bookmarks/35500) & [japantrendshop](http://www.japantrendshop.com/green-marker-grass-postit-bookmarks-p-1117)

The Grass Marker is a clever way to mark your spot in a book.

The Grass Marker is simply a [Post-it note](https://www.trendhunter.com/trends/m-note) in the shape of a grass blade. Coming in various sizes, this [bookmark](https://www.trendhunter.com/trends/easymark1) can easily be used as a decorative piece. Just place multiple blades on the top of your book and create a grassy area. If you feel like manicuring or mowing your book lawn, the product producers state "[...] you can just simply trim the blades with scissors!"

The Grass Marker was created by creative unit and [design firm](https://www.trendhunter.com/trends/firm-book-end) Yuruliku of Japan and has already won the Good Design Award. The Grass Marker is a cute present for the environmentally friendly book lovers in your life.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 40% | Activity: 50% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Decorative Bookmarks:** Opportunity for creating unique and visually appealing bookmarks that enhance the reading experience.
- **Eco-friendly Stationery:** Growing demand for environmentally friendly alternatives in the stationery market, creating opportunities for innovative and sustainable products.
- **Novelty Gift Items:** Market for quirky and unique gift items continues to grow, providing opportunities for creative and fun products like the Grass Marker.

### Where This Applies

- **Stationery:** Innovative and sustainable stationery products like the Grass Marker can disrupt the traditional stationery market by offering a more eco-friendly and visually appealing alternative.
- **Gifts and Novelty:** The Grass Marker is a prime example of a novelty gift item that taps into the growing demand for unique and quirky products, presenting disruptive opportunities in the gifts and novelty industry.
- **Home Decor:** Decorative bookmarks like the Grass Marker can add a touch of creativity and style to home decor, providing disruptive innovation opportunities within the home decor industry.

## Related on Trend Hunter

- [Minimalist Greenery Bookends](https://www.trendhunter.com/trends/plant-propagation-bookend.md)
- [Cheekily Creative Bookmarks](https://www.trendhunter.com/trends/illustrated-bookmarks.md)
- [Personality-Forward Bookmark Designs](https://www.trendhunter.com/trends/humdrum-paper.md)
- [Compact Functional Furniture](https://www.trendhunter.com/trends/bookmarker-table.md)
- [Reading Book Stands](https://www.trendhunter.com/trends/penguin-x-moebe.md)
- [Bright Textural Device Accessories](https://www.trendhunter.com/trends/touch-grass-collection.md)
- [Highlighter-Inspired Reading Devices](https://www.trendhunter.com/trends/digital-highlighter.md)
- [Eco-Friendly Pencils](https://www.trendhunter.com/trends/sprout-worlds-plantable-pencils.md)
- [Minimally Engineered Bookends](https://www.trendhunter.com/trends/firm-book-end.md)
