# Crowdsourced Logo Art 10 Artists Use the Shft Brand Hand in Graphic Posters By TrendHead | Published 2009-03-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/graphic-hands-posters-the-shft-boys-and-10-selected-artists-limited-posters References: [artrebels](http://www.artrebels.com/stores/art/index.php?component=search&page=index&q=shft-boys%20&%20This%20Issue&brand=1) & [thisissue.dk](http://thisissue.dk/) Spot anything weird in this poster? The glove antlers, for instance... These posters are part of a project between Shft, a Danish design and graphics bureau, and This Issue, a fashionable designer store situated in the heart of Copenhagen. The Shft-boys have asked 10 young up-and-coming artists to play with their identity: a logo of hands doing the "okay" sign. The artists have made [their own interpretation of the brand](https://www.trendhunter.com/trends/artist-logo-remix) hands and produced these [brilliant and quirky](https://www.trendhunter.com/trends/the-shape-of-play) [limited edition posters](https://www.trendhunter.com/trends/mcdonalds-night-posters). The artists in the gallery include Louise Filt Mertens, Jakob Tolstrup, Rafaela de Campos, Rafaela de Campos, Kristina Broen, and Sacha El-Azem. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 48% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Crowdsourced Art:** Opportunity for businesses to crowdsource artwork for their branding and marketing materials. - **Limited Edition Design:** Disruptive innovation opportunity in creating limited edition products to generate buzz and exclusivity. - **Interpreting Brand Identity:** Businesses can explore different interpretations of their brand identity to create unique and engaging visual content. ### Where This Applies - **Graphic Design:** Disruptive innovation opportunity for graphic design firms to embrace crowdsourcing and offer unique and customizable design solutions. - **Art Galleries:** Opportunity for art galleries to collaborate with brands and artists to showcase limited edition design pieces. - **Fashion and Retail:** Disruptive innovation opportunity for fashion and retail brands to collaborate with artists to create exclusive and collectible merchandise. ## Related on Trend Hunter - [Transformation-Inspired Design Objects](https://www.trendhunter.com/trends/experimental-design-objects.md) - [Heritage-Honoring Artful Posters](https://www.trendhunter.com/trends/archival-poster-collection.md) - [Collaborative Designer Prints](https://www.trendhunter.com/trends/the-wrong-shop.md) - [Multi-Designer Furniture Capsules](https://www.trendhunter.com/trends/st-vincents.md) - [Artist-Designed Umbrella Series](https://www.trendhunter.com/trends/shed-rain-artist-series.md) - [Home-Defining Artistic Flags](https://www.trendhunter.com/trends/everything-is-temporary.md) - [Collaborative Artful Shoe Designs](https://www.trendhunter.com/trends/metropole-seoul-derby.md) - [Groundbreaking Design Exhibitions](https://www.trendhunter.com/trends/mindcraft-project.md) - [Whimsical Soccer-Themed Illustrations](https://www.trendhunter.com/trends/soccerthemed-illustrations.md)