# Floral Tribute Maternal-Inspired Shoes adidas and UNHEARDOF Drop the Grandma's Couch 2 Shoes By Amy Duong | Published 2025-05-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/grandmas-couch-2 References: [unheardofbrand](https://unheardofbrand.com/blogs/news/adidas-x-unheardof-rivalry-low-grandmas-couch-mothers-day)  [adidas](https://www.trendhunter.com/trends/atmos-pink-and-adidas) works in collaboration with Vinvinnati streetwear imprint [UNHEARDOF](https://www.trendhunter.com/trends/grandmas-couch-2-rivalry-lo) on a special pair of the Grandma's Couch 2 sneaker. It takes the Rivalry Low as the canvas and is set to launch on Mother's Day. The narrative of this collaboration first dropped in 2023 to honor Naomi Phillips, the late grandmother of Phil Lipschutz, founder of UNHEARDOF. The new transition takes a personal memory of his childhood to tribute. The new design is inspired by her legacy, as the shoe is made with a baby pink colorway. The upper is crafted from [pig suede](https://www.trendhunter.com/trends/brain-dead-x-adidas-forest-hills), all of which is inspired by her favorite flower: the orchid. The branding of the three stripes are applied in alternating red and green to resemble the flower's stems and bloom. Image Credit: UNHEARDOF ## Trend Insights (Trend Hunter) - Score: 7.8/10 - Popularity: 98% | Activity: 97% | Freshness: 40% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Sentimental Sneaker Design:** Incorporating personal stories into sneaker design adds emotional value, resonating deeply with consumers seeking authenticity. - **Heritage-inspired Footwear:** Drawing design elements from family heritage offers a unique product narrative, aligning with the growing demand for bespoke fashion pieces. - **Floral Motif Fashion:** Utilizing floral motifs in fashion taps into nature-inspired aesthetics, appealing to eco-conscious consumers who value sustainable and meaningful design. ### Industries Being Reshaped - **Fashion and Footwear:** The blend of personal storytelling and fashionable design in footwear introduces new dimensions of customer engagement and product differentiation. - **Streetwear:** Collaborations that incorporate cultural and personal elements in streetwear redefine genre boundaries, promoting innovation within a competitive market. - **Commemorative Merchandise:** The release of commemorative merchandise allows brands to connect with consumers on an emotional level, creating limited-edition collectibles with sentimental value. ## Related on Trend Hunter - [Grandma-Inspired Sneaker Releases](https://www.trendhunter.com/trends/grandmas-couch-2-rivalry-lo.md) - [Floral-Accented Textural Sneakers](https://www.trendhunter.com/trends/atmos-pink-and-adidas.md) - [Collaborative Cushioned Sneakers](https://www.trendhunter.com/trends/sl-72.md) - [Floral-Accented Lifestyle Sneakers](https://www.trendhunter.com/trends/sakura-sneaker.md) - [Nature-Inspired Shoe Collabs](https://www.trendhunter.com/trends/ultraboost-5-x-hermanos-koumori.md) - [Loofah-Inspired Textural Sneakers](https://www.trendhunter.com/trends/caroline-hu.md) - [Celebratory Footwear Capsules](https://www.trendhunter.com/trends/adidas-x-west-nyc.md) - [Floral Footwear Capsules](https://www.trendhunter.com/trends/liberty-london-x-adidas-2026.md) - [Shaggy Suede Sneaker Styles](https://www.trendhunter.com/trends/brain-dead-x-adidas-forest-hills.md)