# Lacquered Liqueur Celebrations Grand Marnier Cordon Rouge Welcomes Holiday Season in Bold Red By Katherinev123 | Published 2009-10-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/grand-marnier-cordon-rouge References: [luxury-insider](http://www.luxury-insider.com/Current_Affairs/post/2009/10/09/Grand-Marnier-Launches-Irresistible-Limited-Edition.aspx) & [grand-marnier](http://www.grand-marnier.com/) Celebrating the holiday season, the French liqueur brand [Grand Marnier](https://www.trendhunter.com/trends/grand-margarita-summer-encounter) Cordon Rouge is releasing a special limited edition bottle titled ‘Irresistible.’ This Grand Marnier Cordon Rouge is limited to only 300 bottles. It features a vivid red lacquer and “is the seventh in an annual series released by Grand Marnier since 2003,” reports Luxury Insider. “The liqueur itself remains the instantly recognizable blend of oak-aged cognacs and a rare, tropical, delicately perfumed fruit – the bitter [Citrus](https://www.trendhunter.com/trends/citrus-hard-soda) bigaradia orange.” ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 14% | Activity: 48% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Limited Edition Packaging:** The trend of limited edition packaging presents an opportunity for brands to create excitement and exclusivity around their products. - **Annual Collectible Series:** Creating an annual collectible series can help build brand loyalty and anticipation among consumers, offering a new opportunity for each year's release. - **Luxury Alcoholic Beverages:** The market for luxury alcoholic beverages continues to grow, providing an avenue for premium brands to offer unique and high-end products. ### Where This Applies - **Packaging Design:** The packaging design industry can explore innovative ways to create limited edition bottles that captivate consumers and enhance brand value. - **Collectibles:** The collectibles industry can tap into the demand for annual series, creating a market for limited edition items that consumers can look forward to each year. - **Alcoholic Beverage:** The alcoholic beverage industry can focus on producing high-quality, premium offerings that cater to the growing demand for luxury and exclusive products. ## Related on Trend Hunter - [Lunar New Year Whiskeys](https://www.trendhunter.com/trends/cordon-bleu.md) - [Lunar New Year Cognacs](https://www.trendhunter.com/trends/cordon-bleu-cognac.md) - [Symbolic Lunar Cognacs](https://www.trendhunter.com/trends/cordon-bleu-lunar.md) - [Festive Cognac Cocktails](https://www.trendhunter.com/trends/cognac-cocktails.md) - [Luxurious Iridescent Cognac Bottles](https://www.trendhunter.com/trends/hennessy-vs-carnival.md) - [Lunar New Year-Inspired Bottles](https://www.trendhunter.com/trends/lor-de-jean-martell-zodiac-edition.md) - [Vintage Fire Extinguisher Champagnes](https://www.trendhunter.com/trends/code-rouge-edition.md) - [Luxurious Limited-Edition Coffrets](https://www.trendhunter.com/trends/louis-xiii-classic-decanter.md) - [Cultural Holiday Bottle Designs](https://www.trendhunter.com/trends/hennessy-1.md)