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# GPS Handbags
Marilyn Light Bag

By lourdes sanchez bayas | Published 2008-05-12 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/gps-and-led-equipped-handbags-the-marilyn-light-bag
References: [dvice](http://dvice.com/archives/2008/05/protect_mom_wit.php) & [lightsbag](http://www.lightsbag.com/1497563.html)

Blue jeans handbags are very cute in and of themselves. This, however, is no ordinary [denim tote](https://www.trendhunter.com/trends/the-city-tote); it's the Marilyn Light Bag, a prototype which comes with a [GPS devise tucked inside the seams](https://www.trendhunter.com/trends/scapade-airpack-backpack).

The embedded GPS system allows its owner to track down the bag in case it is lost or stolen.

The trendy accessory also comes with a choice of seven LED light colors that light up the interior for easy rummaging, even in total darkness.

I'm liking this bag right now.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 21% | Activity: 57% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions)

## Key Themes

### Key Themes Behind This Trend

- **Gps-enabled Accessories:** The integration of GPS technology in various accessories presents opportunities for enhanced security and tracking capabilities.
- **Smart Fashion:** The use of technology in fashion products opens up possibilities for innovative and functional designs.
- **Customizable LED Lighting:** LED lighting options in accessories allow for personalized and unique lighting experiences.

### Where This Applies

- **Fashion Accessories:** The fashion accessory industry can explore incorporating GPS technology to offer added value and peace of mind to consumers.
- **Technology and Wearables:** The wearable technology industry can leverage GPS integration to expand their product offerings and cater to a wider consumer base.
- **Interior Lighting:** The interior lighting industry can tap into the trend of customizable LED lighting in accessories to create innovative lighting solutions for homes and businesses.

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