# Connected Light-Casting Floor Lamps The Govee Lyra Floor Lamp Features RGBICWW Technology By Michael Hemsworth | Published 2023-02-14 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/govee-lyra-floor-lamp References: [thegadgetflow](https://thegadgetflow.com/portfolio/govee-lyra-rgbicww-floor-lamp-enhances-lighting-of-your-entire-indoor-living-space/) & [us.govee](https://us.govee.com/products/govee-lyra-floor-lamp?utm_source=GadgetFlow&utm_medium=GadgetFlow&utm_campaign=GadgetFlow)  The [Govee](https://www.trendhunter.com/trends/smart-table-lamp) Lyra Floor Lamp is a connected illumination solution for the home that's ready to provide a customized user experience that suits a variety of different needs. The lamp features RGBICWW technology to support intuitive customization by the user, and is compatible for use with Google Assistant and [Amazon](https://www.trendhunter.com/trends/govee-glow) Alexa voice assistants to blend in seamlessly with existing setups. The unit casts light outwards against a wall and floor to create an [immersive lighting experience](https://www.trendhunter.com/trends/ambient-smart-lighting) that matches style or mood needs. The Govee Lyra Floor Lamp can be completely controlled via the Govee home app where users can make their own lighting setups and even try out custom creations by members of the community. Users can also share their own creations. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 80% | Activity: 52% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Connected Illumination Solutions:** Businesses can create and market smart lamps that are combined with technologies such as voice assistants and intuitive customization options, allowing users to create immersive lighting experiences. - **Home App-controlled Lighting:** Innovators can develop apps that allows users to personalize their lighting preferences and share them with members of the community. - **RGBICWW Technology Integration:** Companies can integrate RGBICWW technology into their lighting solutions creating new possibilities for customization and personalization options. ### Who This Affects Most - **Smart Home:** Companies in the smart home industry can create connected light-casting floor lamps that can be controlled through voice commands and customized lighting experiences through apps. - **Interior Design:** Innovators in the interior design industry can explore light-casting floor lamps as a new design element, particularly with the added capability of creating immersive, customizable lighting experiences. - **Home Automation:** Businesses in the home automation industry can take advantage of RGBICWW technology to create connected lighting solutions that can be controlled through voice commands and customized lighting experiences through apps. ## Related on Trend Hunter - [Tubular Tech-Packed Illuminators](https://www.trendhunter.com/trends/govee-glow.md) - [Sculptural Connected Floor Lamps](https://www.trendhunter.com/trends/smart-led-floor-lamp.md) - [Futuristic LED Lava Lamps](https://www.trendhunter.com/trends/moonside-lamp-one.md) - [Sound-Reactive Smart Lamps](https://www.trendhunter.com/trends/govee-table-lamp-2-pro-x-sound-by-jbl.md) - [Connected Multicolor Outdoor Lights](https://www.trendhunter.com/trends/govee-outdoor-wall-light.md) - [Curtain-Style Smart Lights](https://www.trendhunter.com/trends/govee-rgbic-curtain-lights.md) - [Employee-Only Smart Desk Lamps](https://www.trendhunter.com/trends/google-dlight.md) - [Smart Ceiling Lighting](https://www.trendhunter.com/trends/govee-ceiling-light-ultra.md) - [Speaker-Equipped Floor Lamps](https://www.trendhunter.com/trends/floor-lamp-speaker.md)