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# Gourmet Whole-Grain Popcorn
Oogie's Launched New Gourmet Popcorn Snacks and Refreshed Branding

By Laura McQuarrie | Published 2018-01-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gourmet-popcorn-snack
References: [foodbusinessnews.net](http://www.foodbusinessnews.net/Resources/Slideshow/2018/01/New-on-the-shelves-011218/Oogies.aspx?TipID=3) & [oogiesnacks](http://www.oogiesnacks.com/gourmet-popcorn/)

Oogie's Gourmet Popcorn snacks now feature all-new packaging that better shows off the key selling features of the non-GMO whole grain treats.

Alongside launching colorfully refreshed packaging for the products, Oogie's Gourmet Popcorn introduced new flavors, resulting in a range of six vibrant varieties for consumers to try: Wisconsin Cheddar 1848, Caramel Chipotle, Spicy Nacho Cheddar, Hickory Smoked Gouda, as well as classically inspired types like Original Kettlecorn and Movie Time Butter. Appealing to a wide range of consumers, some products are free of trans fats, gluten and animal products.

Across the snack category and within popcorn in particular, consumers are looking for [new and unusual flavors](https://www.trendhunter.com/trends/popcornaa) that offer more than just a one-note flavor experience; these snacks satisfy with options that range from everything from savory and salty to [cheesy, sweet and smoky](https://www.trendhunter.com/trends/popcorn-shed-products).

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 3% | Activity: 5% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **New Flavors in Snack Category:** Opportunity for snack companies to develop unique and innovative flavors in order to cater to consumers looking for new and unusual taste experiences.
- **Clean Label Snacks:** Growing demand for snacks that are free from trans fats, gluten, and animal products, creating opportunities for companies to develop healthier and more transparent snack options.
- **Artisanal Packaging:** Opportunity for snack brands to revamp packaging designs to showcase key features and create a visually appealing product that stands out on store shelves.

### Industries Being Reshaped

- **Snack Food Industry:** Snack manufacturers can capitalize on the demand for unique flavors and clean label snacks to create differentiated products and attract health-conscious consumers.
- **Packaging Industry:** Packaging companies can work with snack brands to develop artisanal packaging designs that effectively showcase product features and enhance the overall brand image.
- **Food Retail Industry:** Retailers can leverage the trend of new flavors and clean label snacks by curating a diverse selection of innovative snack options that cater to evolving consumer preferences.

## Related on Trend Hunter

- [Premium Healthy Popcorn](https://www.trendhunter.com/trends/popcornopolis1.md)
- [Artisanal Popcorn Snacks](https://www.trendhunter.com/trends/pops-praiseworthy-popcorn.md)
- [Asian-Inspired Popcorn Snacks](https://www.trendhunter.com/trends/tochi.md)
- [Gourmet Kettle Corn Snacks](https://www.trendhunter.com/trends/belles-gourmet-popcorn.md)
- [Celebratory Popcorn Products](https://www.trendhunter.com/trends/handcrafted-popcorn.md)
- [Nostalgic Ready-to-Eat Popcorn Snacks](https://www.trendhunter.com/trends/pop-secret-readytoeat-popcorn.md)
- [DIY Snacking Popcorns](https://www.trendhunter.com/trends/gourmet-popping-kernels.md)
- [Savory Prepackaged Popcorns](https://www.trendhunter.com/trends/new-proper-snacks-propercorn.md)
- [Microwavable Popcorn Cobs](https://www.trendhunter.com/trends/poppin-cobs.md)
