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# Premium Angus Beef Burgers
Burger King UK Just Debuted a Pair of New Gourmet Kings

By Katherine Pendrill | Published 2021-10-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gourmet-kings
References: [chewboom](https://www.chewboom.com/2021/10/09/burger-king-debuts-new-gourmet-kings-in-the-uk/)

[Burger King UK](https://www.trendhunter.com/trends/gourmet-saladinspired-burgers-burger-king-uk-launches-the-bacon-caesar-coll) is taking its burger game to the next level with the launch of its new [Gourmet Kings](https://www.trendhunter.com/trends/bbh).

Burger King UK's Gourmet Kings lineup consists of two burgers made with a slew of premium ingredients, including angus beef. The first is the [Steakhouse](https://www.trendhunter.com/trends/steakhouse-bacon-whopper) Angus King, which starts with a flame-grilled British and Irish Aberdeen Angus beef patty topped with clicked tomatoes, onions, rocket (arugula), mayonnaise, oak-smoked cheddar cheese, bacon, and BBQ sauce – all served on a toasted golden brioche bun. The other new burger is the Argentinian Angus King, which features the same flame-grilled British and Irish Aberdeen Angus beef patty, but with a topping of onions, rocket (arugula), oak-smoked cheddar cheese, chili sauce, crispy onions, and chimichurri mayonnaise.

Both of the new Gourmet Kings will be available across the UK as of October 11, 2021.

Image Credit: Burger King UK

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 73% | Activity: 92% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Premium Ingredient Burgers:** Burgers featuring premium ingredients such as Angus beef and gourmet toppings.
- **Gourmet Fast Food:** Fast food restaurants offering more upscale and sophisticated menu options.
- **Localized Flavors:** Fast food chains offering menu items with regional flavors from different countries.

### Sectors Adopting This

- **Fast Food:** Fast food restaurants can capitalize on the demand for more premium menu options.
- **Gourmet Food:** Gourmet food companies can capitalize on the fast food industry's push for more upscale menu items.
- **Meat Industry:** Meat suppliers can target fast food companies with high-quality meats like Angus beef to cater to the demand for premium menu items.

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