# Glimmering Contemporary Marketplaces Goudsouk is the Jewel of Europe's Largest Indoor Bazaar By Rebecca Byers | Published 2015-02-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/goudsouk References: [ilikearchitecture.net](http://www.ilikearchitecture.net/2015/02/goudsouk-liong-lie-architects/) & [lionglie](http://lionglie.com/english/gold-souk) Liong Lie Architects are currently working on Goudsouk, the new building for [gold dealers and goldsmiths](https://www.trendhunter.com/trends/kalevala) at the Bazaar in Beverwijk, The Netherlands that is designed in the vain of a goldbar. It may seem like quite a grand building for only a section of the market, but the Bazaar, located 15km north of Amsterdam, is the [largest indoor market in Europe](https://www.trendhunter.com/trends/mercado-nicols-bravo). Goudsouk, located within the Bazaar in the eastern section of the market, has a vibrant, eye-catching [gold, geometric exterior](https://www.trendhunter.com/trends/golde-house) representing the bright personality of the market is contrasted with its simplistic all-black interior. The entrance of Goudsouk appears almost like that of a cave and the lighting inside will shine like a spotlight on dealers' merchandise, amplified more by the reflective black ceilings and floors. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 46% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Contemporary Marketplaces:** Opportunity for innovative market designs that combine striking aesthetics with functional interiors. - **Indoor Bazaars:** Potential for creating large-scale indoor markets that provide diverse shopping experiences regardless of weather conditions. - **Geometric Architecture:** Emerging trend of using geometric shapes and structures to create visually captivating buildings for commercial purposes. ### Who This Affects Most - **Retail Design:** Disruptive opportunities to create immersive and visually appealing retail spaces that enhance the shopping experience. - **Architecture:** Innovative architectural designs that redefine the concept of indoor marketplaces and incorporate unique elements. - **Gold and Jewelry Trade:** Potential for disruptive innovation in the gold and jewelry industry by creating specialized marketplaces that showcase products in a unique way. ## Related on Trend Hunter - [Elegant Grocery Shopping Spaces](https://www.trendhunter.com/trends/superhub.md) - [Evocative Mid-Century Stores](https://www.trendhunter.com/trends/nikos-koulis.md) - [Luxe Fashion-House Concept Stores](https://www.trendhunter.com/trends/gold-house.md) - [Futuristic Commerce Spaces](https://www.trendhunter.com/trends/deji-plaza-phase-ii.md) - [Glass Facade Shopping Centers](https://www.trendhunter.com/trends/harajuku-quest.md) - [Rectangular Golden Shimmering Homes](https://www.trendhunter.com/trends/golde-house.md) - [Luxury Jewelry Concept Stores](https://www.trendhunter.com/trends/jewelry-concept-store.md) - [Metallic Jewelry-Inspired Store Designs](https://www.trendhunter.com/trends/kalevala.md) - [Glowing Sphere Art Pavilions](https://www.trendhunter.com/trends/netherlands-pavilion.md)