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# Sweaty Photo Blogs
'Goths in Hot Weather' Ranks Sweat Levels of Darkness Dwellers

By Rachel | Published 2009-06-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/goths-in-hot-weather
References: [theawl](http://www.theawl.com/2009/06/goths-in-hot-weather) & [gothsinhotweather.blogspot](http://gothsinhotweather.blogspot.com/)

When goths step out in summer, people are bound to wonder--aren’t they dying of heat? All the makeup and [black clothing](https://www.trendhunter.com/trends/romnd-black-lip) and [layers](https://www.trendhunter.com/trends/howmanylayersidagse) are bound to make a person sweat. Well now there’s a blog dedicated to the plight of our darkness-loving friends, aptly named Goths in Hot Weather.

Goths in Hot Weather is a blog that posts pictures of [goths out in the sun](https://www.trendhunter.com/trends/bath-body-works-summerween), and then rates their goth and sweatiness levels. It’s all I ever wanted to know about life in one place.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 90% | Activity: 61% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Sweaty Fashion Trends:** Opportunity for disruptive innovation in creating innovative, sweat-resistant clothing and accessories for goths and other fashion-forward individuals.
- **Alternative Subculture Tourism:** Disruptive innovation potential in developing travel packages and experiences catered specifically to goths and fans of alternative subcultures during hot weather seasons.
- **Alternative Fashion Blogging:** Opportunity for disruptive innovation in creating niche fashion blogs that cater to specific subcultures, such as goths, providing style advice and inspiration for warm weather outfits.

### Industries Being Reshaped

- **Clothing and Fashion:** Opportunity for disruptive innovation in the clothing and fashion industry to create specialized clothing lines for goths and alternative subcultures that offer comfort and heat resistance.
- **Tourism and Travel:** Opportunity for disruptive innovation in the tourism and travel industry to develop unique travel experiences and packages for goths and alternative culture enthusiasts during hot weather seasons.
- **Online Media and Blogging:** Opportunity for disruptive innovation in online media and blogging platforms by creating niche fashion blogs that cater to specific subcultures, offering unique perspectives on style and hot weather fashion tips.

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