# TV-Inspired Games 'Gossip Girl: Social Climbing' is a New Addition to Facebook Gaming By Francis Tiangson | Published 2011-01-27 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/gossip-girl-social-climbing References: [mashable](http://mashable.com/2011/01/25/gossip-girl-facebook) & [facebook](http://www.facebook.com/gossipgirlsocialclimbing) 'Gossip Girl: Social Climbing,' a new [Facebook](https://www.trendhunter.com/trends/interactive-game-streaming) game, allows fans of the hit TV show to play as virtual New York residents. The point of the game is to try to climb the social ladder by attending [virtual fashion shows](https://www.trendhunter.com/trends/dkny-x-fashionverse), sales and club openings mimicking the lives of the fictional upper-class characters. The launch of 'Gossip Girl: Social Climbing' coincided with the January 24 season premier. It wont be long until every television show has their own Facebook tie-in game. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 31% | Activity: 53% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### Why This Trend Is Growing - **Television-inspired Gaming:** As more TV shows create virtual tie-ins, there is an opportunity for the gaming industry to continue to expand through collaborations with popular entertainment franchises. - **Virtual Social Ladder Games:** Games that allow players to simulate climbing social ladders present an opportunity to create addictive gameplay and to potentially tap into the psychology of social climbing itself. - **Cross-platform Entertainment Integration:** By integrating popular entertainment franchises like Gossip Girl into social media platforms like Facebook, we see an opportunity for extraordinary growth in cross-platform monetization. ### Industries Being Reshaped - **Gaming:** As more television shows create tie-in games, the gaming industry has an opportunity to expand by partnering with popular entertainment franchises. - **Social Media:** By integrating popular television shows into social media platforms like Facebook, businesses can potentially monetize on cross-platform sales opportunities. - **Entertainment:** Collaborating with popular media franchises on social media platforms such as creating virtual tie-in games can increase engagement and sales opportunities for entertainment businesses. ## Related on Trend Hunter - [Streaming Series Video Games](https://www.trendhunter.com/trends/thronglets-game.md) - [Professional Social Media Games](https://www.trendhunter.com/trends/linkedin-games.md) - [Show-Inspired Free-to-Play Mobile Games](https://www.trendhunter.com/trends/squid-game-unleashed.md) - [Sci-Fi Series-Inspired Games](https://www.trendhunter.com/trends/stranger-things-puzzle-tales.md) - [Screen-Time Trivia Games](https://www.trendhunter.com/trends/clipology.md) - [Series-Inspired Chess Games](https://www.trendhunter.com/trends/the-queens-gambit-chess.md) - [Interactive Game Streaming Services](https://www.trendhunter.com/trends/interactive-game-streaming.md) - [Networking Platform In-App Games](https://www.trendhunter.com/trends/inapp-games.md) - [Streaming Service Brainteaser Games](https://www.trendhunter.com/trends/netflix-puzzled.md)