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# Vegan Superfood-Powered Proteins
Gorilla Juice Launched Three Vegan-Friendly Juicy Protein Flavors

By Grace Mahas | Published 2019-07-11 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/gorilla-juice
References: [gorillajuicepro](http://gorillajuicepro.com/) & [gorillajuicepro](http://gorillajuicepro.com/)

Gorilla Juice recently announced the launch of three new juicy protein flavors including 'Strawberry Shebang,' 'Caramel Latte Crush,' and 'Game, Set and Matcha.' The company was founded by entrepreneur Harry Barratt who was frustrated with the lack of healthy, nutritional, [plant-based milkshake proteins](https://www.trendhunter.com/trends/almondmilk-protein-shakes).

The new Gorilla Juice proteins are [100% vegan](https://www.trendhunter.com/trends/plantbased-protein-powders1) and made from 100% natural flavorings and sweeteners and without any colors, fillers, GMOs, gluten, dairy, and soy. The formula also boasts many nutrient-packed superfoods, including Barley Grass for healthy skin, Wheat Grass for lowered cholesterol, Chlorella which is high in Vitamins B12, C, Iron, and Omega 3s, and Alfalfa Powder which boosts the immunity systems.

Gorilla Juice's proteins are a great option for [low-calorie snacks](https://www.trendhunter.com/trends/protein-smoothie-powders) with an abundance of health benefits.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 81% | Activity: 88% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Vegan Superfood Proteins:** Gorilla Juice's nutrient-packed protein with natural flavorings and sweeteners opens up a market for vegan superfood-based protein powders.
- **Plant-based Milkshake Proteins:** The shortage of healthy, nutritional, and plant-based milkshake proteins is an opportunity for the development of plant-based milkshake proteins.
- **Gluten-free Protein Powders:** Gorilla Juice's gluten-free and natural protein formulations pave the way for the development of gluten-free protein powders for health enthusiasts.

### Industries Being Reshaped

- **Food & Beverage:** The launch of Gorilla Juice's vegan protein powders presents a diversifying opportunity for the food & beverage industry.
- **Health & Wellness:** The high-nutrient content and natural ingredient formulation of Gorilla Juice's proteins can have disruptive innovation in the health & wellness industry.
- **Fitness:** Gorilla Juice's low-calorie, vegan-friendly protein can have a great impact on the fitness industry as a new addition to dietary supplements.

## Related on Trend Hunter

- [Vibrantly Flavored Protein Drinks](https://www.trendhunter.com/trends/fruity-protein-energy-drink.md)
- [Tropical Vegan-Friendly Snack Bars](https://www.trendhunter.com/trends/jambar-tropical-trio.md)
- [Upcycled Vegan Protein Formulas](https://www.trendhunter.com/trends/vegan-super-protein.md)
- [Organic High-Protein Smoothies](https://www.trendhunter.com/trends/organic-highprotein-smoothies.md)
- [Coconut-Based Green Smoothies](https://www.trendhunter.com/trends/green-glowup.md)
- [Nutritious Protein Smoothies](https://www.trendhunter.com/trends/pressed-juicery-protein-smoothies.md)
- [Artisan Athlete Protein Drinks](https://www.trendhunter.com/trends/not-shake-protein.md)
- [Decadent Plant-Based Protein Powders](https://www.trendhunter.com/trends/lean-muscle-formula.md)
- [Grab-and-Go Plant Protein Drinks](https://www.trendhunter.com/trends/notmilk-high-protein.md)
