# Branded Action Cam Lenses The GoPro Anamorphic Lens Mod is for the HERO 13 Black Camera By Michael Hemsworth | Published 2025-03-25 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/gopro-anamorphic-lens-mod References: [theverge](https://www.theverge.com/news/634504/gopro-hero-13-black-anamorphic-lens-availability) & [gopro](https://gopro.com/en/us/shop/mounts-accessories/anamorphic-lens-mod/AEWAL-011.html?clickId=1011lAq82MLL&clickref=1011lAq82MLL&utm_campaign=305950&utm_content=0&utm_medium=affiliate&utm_source=partnerize&clickref=1101lAs8Yck9&utm_source=partnerize&utm_medium=affiliate&utm_campaign=305950&clickId=1101lAs8Yck9&utm_content=0)  The [GoPro](https://www.trendhunter.com/trends/gopro-1) Anamorphic Lens Mod has been unveiled by the brand as an aftermarket accessory for use with the GoPro HERO 13 Black camera to add in capabilities for creators without having to rely on post-production editing. The lens utilizes an optical squishing technique that will enable the camera to shoot in a 21:9 aspect ratio and capture high-quality [cinematic-style lens flares](https://www.trendhunter.com/trends/panasonic-lumix-gh7). The action cam will automatically switch to the appropriate camera mode when it detects the lens has been connected to maximize ease of use. The GoPro Anamorphic Lens Mod is available for $129.99 and is being added the HB-Series Lens Collection bundle that will also include the [Macro lens](https://www.trendhunter.com/trends/moment-1) and Ultra Wide lens for $349.99. Image Credit: GoPro ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 77% | Activity: 84% | Freshness: 37% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### Key Themes Behind This Trend - **Modular Camera Accessories:** The trend of modular accessories for action cameras is elevating user customization, enabling creators to tailor their devices for unique shooting styles without extensive in-app adjustments. - **Cinematic Anamorphic Shooting:** Anamorphic lenses are revolutionizing action cam capabilities by allowing everyday users to achieve professional-grade, cinematic visuals directly from compact cameras. - **Seamless Device Integration:** The automatic detection of lens modifications in action cameras is enhancing user experience by simplifying setup processes and eliminating manual mode adjustments. ### Where This Applies - **Consumer Electronics:** Consumer electronics companies are experiencing a shift towards customizable add-ons, driving innovation in modular design for enhanced user personalization. - **Photography and Videography Equipment:** The photography and videography equipment industry sees a surge in demand for high-quality, compact accessories that bring professional-grade features to consumer-level products. - **Outdoor and Adventure Gear:** Outdoor and adventure gear markets are increasingly integrating high-tech filming accessories that cater to creators seeking to capture their experiences in cinematic formats. ## Related on Trend Hunter - [Accessory-Focused Action Cameras](https://www.trendhunter.com/trends/gopro-1.md) - [Cinematic Aftermarket Smartphone Lenses](https://www.trendhunter.com/trends/sandmarc-anamorphic-lens-edition.md) - [8K 360-Degree Action Cameras](https://www.trendhunter.com/trends/gopro-max2.md) - [Compact Sports-Ready Cameras](https://www.trendhunter.com/trends/hero-action-camera.md) - [Limited-Edition Forest Green Cameras](https://www.trendhunter.com/trends/hero13-black-camera.md) - [Vlogger-Targeted Action Cam Models](https://www.trendhunter.com/trends/gopro-hero10-black-creator-edition.md) - [Portable Action Cameras](https://www.trendhunter.com/trends/hero-12-black.md) - [Content Creator Camera Kits](https://www.trendhunter.com/trends/gopro-hero13-black-creator-edition.md) - [Illuminating Budget-Friendly Action Cameras](https://www.trendhunter.com/trends/gopro-lit-hero.md)